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Premium Research Apr 2026
... The 2025 Gartner B2B Buyer Survey reveals rapid growth in generative AI adoption in the purchase process, alongside continued reliance on sales reps and supplier digital platforms. CMOs can access industry perspectives for financial services, healthcare, manufacturing, IT and business services. Insights ...

Analyst(s):   Alan Lopez   |   Martin DeWitt
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Premium Research Mar 2026
... with vendor revenue expectations of around 13%. Identity is the primary attack surface and is in focus at this time. Demand for AI security platforms is growing; interest in AI SOC and data security is emerging. Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Frank Marsala
Premium Research Feb 2026
... While lakehouses now span from data prep to autonomous analysis, operational platforms remain focused on the high-concurrency state. D&A leaders are evaluating the vendors for these separately, shifting from vendor selection to integration synergy across these submarkets. Insights at a Glance Issue Context ...

Analyst(s):   Xingyu Gu   |   Aaron Rosenbaum   |   Michael Gonzales   |   Ramke Ramakrishnan   |   Masud Miraz   |   Henry Cook
Research May 2026
... Access Insights Already a Gartner client? The market is shifting from fragmented tools to unified, cloud-native data platforms. Leaders offering converged ecosystems and AI-ready capabilities have achieved robust growth. Conversely, underperformers relying on disjointed, legacy on-premises solutions ...

Analyst(s):   Harshita Chibber   |   Sharat Menon   |   Robin Schumacher
Research May 2026
... Access Insights Already a Gartner client? Selecting an insider risk platform is complex. This guide provides a structured framework to help cybersecurity leaders navigate sophisticated features and make confident, outcome-driven procurement decisions aligning with their needs. Insights at a Glance Impact ...

Analyst(s):   Andrew Bales   |   Alex Michaels   |   Brent Predovich   |   Rahul Balakrishnan
... reviews and customer stories act as evidence and social proof for buyers. Having your software listed on popular review sites lends credibility and drives trust among potential customers. Establish presence on Gartner Digital Markets’ review platforms — Capterra, Software Advice, GetApp and UpCity — that offer ...
Research Apr 2025
... Already a Gartner client? Emerging technologies such as generative AI and industry clouds are disrupting mature cloud computing markets and creating new opportunities. TSPs must stay competitive with a new generation of platforms offering AI-augmented, business-driven user experiences and composable architecture ...

Analyst(s):   Evan Zeng   |   Marisa Schmidt   |   Jimmy Chuang   |   Wataru Katsurashima   |   Craig Lowery   |   Radu Miclaus   |   Eric Goodness   |   Gaurav Gupta   |   Sid Nag   |   Ed Anderson   |   Anushree Verma   |   Rene Buest   |   Annette Zimmermann   |   Gregor Petri
Research Apr 2024
... totaled $785.1 billion in 2023, with an 11.0% year-over-year growth rate. Analytics platforms emerged as the fastest-growing market, with a 14.4% growth rate. Microsoft, Oracle and Amazon continued to be the leading providers for 2023. Table of Contents List of Tables Overview Gartner Recommended Reading Gartner ...

Analyst(s):   Julian Poulter   |   Alexandre Oddos   |   Shailendra Upadhyay   |   Laurie Wurster   |   Namrata Banerjee   |   Divyanshu Singh   |   Anand Chouksey   |   Ruggero Contu   |   Roland Johnson   |   Fabrizio Biscotti   |   Sharat Menon   |   Amarendra .   |   Umang Dwivedi   |   Daniel O'Connell   |   Charanpal Bhogal   |   Brandon Medford   |   Mark Wah   |   John Collins   |   Craig Roth   |   Kevin Quinn   |   Nimit Bali   |   John Harrell   |   Rounak Bhattacharyya   |   Varsha Mehta   |   Luis Castillo   |   Kelli Smith   |   Rahul Yadav   |   Nicholas Carter   |   Radu Miclaus   |   Kanchi Bindal   |   Sean ONeill   |   Colin Fletcher   |   Vivek Tomar   |   Mudit Sharma   |   Harshita Chibber   |   Amit Goyal   |   Balaji Abbabatulla   |   Jim Hare   |   Chris Pang   |   Akshita Joshi   |   Christian Canales   |   Robin Schumacher   |   Arunasree Cheparthi   |   Lisa Unden-Farboud   |   Chandrashekar S   |   Lawrence Pingree   |   Gurjyot Uppal
Premium Research Jul 2025
... understand the value a risk appetite statement brings to invest time in its development. This research guides heads of ERM in communicating the value of appetite and securing senior leaders’ support for its effective development and integration. Gartner Research ...

Analyst(s):   Enterprise Risk Management Research Team
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