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Research Jan 2026
... Access Insights Already a Gartner client? In the AI race, the winners will be those that most effectively tie strategy and investments to the stages of the Hype Cycle. By decoding hype from substance, product managers can time their innovation bets, align strategy with real adoption curves, and turn ...

Analyst(s):   Robin Schumacher   |   Jim Hare   |   Chris Meering
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Research Nov 2025
... The proliferation of AI technologies without a cohesive integration strategy threatens business value by increasing interoperability challenges and undermining existing governance. Software engineering leaders must guide their teams in building secure, scalable, and governed AI applications using MCP ...

Analyst(s):   Alex Coqueiro
Premium Research Sep 2026
... This use-case assessment outlines 19 of the most prominent use cases for agentic AI in banking, measuring them against value and feasibility. Banking CIOs can use this comparison to inform their investments in agentic AI to improve operations and customer experience and reduce risk exposure. Overview ...

Analyst(s):   Sophia Palmstedt   |   Jasleen Kaur Sindhu
Research Oct 2026
... Access Insights Already a Gartner client? This paper will help CFOs better understand the recent surge in stories about large-scale AI risks and decide if they have to take any actions for their own organization. Insights at a Glance Analysis Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Alex Levine   |   Sam Roberts   |   Matthew Charlet   |   Twisha Sharma   |   Heather Wilson   |   Ash Mehta
... impact, but competing priorities make it difficult to focus on the highest-impact areas. Discover how to accelerate privacy maturity and performance in the areas that matter most to your organization. Our free Data Privacy Activity Map helps you identify the 21 essential activities for managing the data ...
Announcement August 29 2019
... Technology Investments Artificial intelligence (AI) for marketing, customer data platforms (CDPs) and real-time marketing are some of the technologies at the Peak of Inflated Expectations in digital marketing and advertising, according to Gartner, Inc. Among the 28 technologies represented in the Gartner Hype ...
Premium Research Mar 2024
... Investment management firms are accelerating AI and generative AI deployment, making it vital to choose the right use cases. CIOs can use this tool to educate business leaders and their teams and help them identify use cases that reflect possible initiatives with strategic business impact. When to Use ...

Analyst(s):   Chuck Thomas   |   Priyanka Shukla
... falling behind in the AI race by relying on outdated go-to-market alliances. Download this guide for key steps to achieving success on this mission-critical priority and to learn more about how Gartner collaborates with leaders like you to drive key outcomes. You may also like: Webinars on AI, tailored for ...
Premium Research Sep 2025
... The CCaaS market continues to grow, yet buyers face increasing uncertainty from the emergence of generative and agentic AI, and the impending convergence with CRM CEC solutions. This research helps customer service and support technology leaders find the best-fit providers for their needs. Market Definition ...

Analyst(s):   Pankil Sheth   |   Megan Fernandez   |   Drew Kraus   |   Jason Bridge   |   Pri Rathnayake
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