... model evolve given AI and changing buying dynamics? Use this guidance to stay ahead, achieve your goals and lead product marketing success in 2026 and beyond. How should I evolve my organization and talent strategy to account for emerging tech and AI adoption? Learn how to integrate AI into existing workflows ...
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... Access Research Already a Gartner client? New and emerging technologies, including generative AI, require outcome-based, comprehensive, business-aligned strategies. This research explains how legal leaders must collaborate with IT counterparts to realize these technologies’ full potential across legal ...
... Generative AI is powerful but limited by the static nature of large language models. Application technical professionals can use retrieval augmented generation to incorporate enterprise information into LLM interactions without the need for training, tuning or giving up control of proprietary data. ...
... Enterprises are challenged to become future-fit due to immature trendspotting practices that focus on emerging technologies, inclusive of generative AI, digital twins and cloud. CTOs can use this research to understand how to prioritize trends beyond technology to support their digital transformation ...
Analyst(s): Gunjita Mundeja | Zainab Ali | David Sugden | Marty Resnick
... easier to build analytics capabilities into applications. Data and analytics leaders should adopt the concept of composable analytics along with generative AI to bridge the gap between insights and actions. Overview Strategic Planning Assumptions Introduction Impacts and Recommendations Gartner Recommended ...
Analyst(s): David Pidsley | Julian Sun | Kevin Quinn
... decade, but challenges still remain for technology and service providers. This podcast will explore ABM successes and challenges, the impact of generative AI and what the future likely holds. Overview About the Host and Guests Gartner Research ...
Analyst(s): Ray Pun | Todd Berkowitz | Jenifer Silverstein
... Program and portfolio management leaders need to adapt to disruptions beyond generative AI, such as an unreliable internet, restrictive regulations and changing workforce dynamics. This research outlines ways to build PMO resilience for navigating disruptions and mitigating their impact. Overview Strategic ...
Analyst(s): Woojin Choi | Robert Handler | Alan Stanley
... CIOs are being pushed by CEOs and non-executive directors to use generative AI to create business value. This research shows CIOs how to maintain this audience’s interest and support for GenAI investments by aligning around realistic expectations for what’s possible with the technology. More Detail ...
... As disruptive trends like edge computing, increased energy consumption and, of course, generative AI continue to reshape industries, Daryl Plummer, a Distinguished VP Analyst at Gartner, breaks down the essential steps for recognizing, prioritizing and responding to change — and, even more importantly ...