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Research Jan 2022
... Insights Already a Gartner client? Generative artificial intelligence will improve digital products’ quality, performance and accessibility, while reducing time to market. To gain these competitive advantages, software engineering leaders should introduce generative AI now by enacting changes to people ...

Analyst(s):   Brent Stewart   |   Van Baker   |   Joachim Herschmann
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Premium Research Oct 2025
... This assessment prioritizes the most prominent GenAI use cases in consumer goods (CG) against value and feasibility. CG CIOs can use this to initiate and guide discussions on investment in GenAI to accelerate their organization’s competitive advantage. Overview How to Use Use-Case Scoring Breakdown ...

Analyst(s):   Ellen Eichhorn
Research Jan 2024
... Access Research Already a Gartner client? This research makes note of the top security threats and risks of generative artificial intelligence, along with many of the products and (public and private) vendors associated with the mitigation strategies. Investment Implications What to Watch For Gartner ...

Analyst(s):   Frank Marsala
Premium Research May 2025
... Payers continue to invest in technologies and AI to optimize experiences, improve health outcomes and reduce the cost of care. Payer CIOs can use these insights to inform their AI and technology strategy to create differentiated experiences for consumers, while executing their business objectives. Overview ...

Analyst(s):   Faith Adams
Premium Research Jan 2026
... The direct AI services market is growing at double the annual rate of the broader services market. Gartner projects global spending on direct AI services will reach $516 billion by 2029, with a CAGR of 14.7% over five years. Tech general managers can use this research to identify profitable and promising ...

Analyst(s):   Matthew Brown   |   Ben Fieselmann   |   Chrissy Healey   |   Colleen Graham
Webinar On-Demand
... Communications has traditionally been viewed as a support function, with chief communications officers (CCOs) often seen as "order takers" providing tactical support. To change this perception and enhance the function's value, CCOs must evolve their value proposition by leveraging GenAI to democrati ...

Analyst(s):   Paul Swiergosz
Research August 27 2024
... impacted the most by GenAI. Latest Gartner research explores how Communications teams are utilizing generative AI tools to optimize content workflows. The study identifies four main tasks where generative AI can be applied: supporting research, generating new content, modifying existing content, and receiving ...
Research Feb 2026
... client? AI is a key component of healthcare providers’ strategies to overcome ongoing workforce and fiscal pressures with clinician workflows as prime targets for early AI use cases. CIOs must invest in clinical informatics leadership to achieve their AI ambitions and value realization in care delivery ...

Analyst(s):   Veronica Walk
Premium Research Sep 2025
... Organizations must have a robust strategy for provisioning the data for development, training, testing, deploying and monitoring of machine learning (ML) models. This document guides data scientists on how to build an effective technical data strategy for data to deliver ML initiatives. Overview Probl ...

Analyst(s):   Cuneyd Kaya
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