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Premium Research Aug 2026
... Functional workforce readiness and confidence gaps threaten AI investments, risking stalled adoption, diminished returns, and missed opportunities for transformation. By proactively addressing these issues, high-tech executives can become strategic partners and deliver greater value to their customers ...

Analyst(s):   Arjun Boparai   |   Michelle Shapiro
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Premium Research May 2026
... measuring launches and messaging to driving revenue. To prove impact, product marketing leaders must build defensible revenue growth narratives, leveraging AI to orchestrate connected measurement systems across tactical, operational and strategic metrics. Insights at a Glance Impact Issue More Detail Contributors ...

Analyst(s):   Liz Pellegrini
Research Feb 2024
... Access Research Already a Gartner client? AIやクラウドをはじめとするテクノロジやITサービスの活用は、機会とリスクが共存するデジタル時代に企業が成長を続けるための「生命線」である。本リサーチノートでは、これらの活用を中心的な立場で支えるソーシング／調達／ベンダー管理のリーダーが持つべき2024年以降の展望と、実践すべき対策を解説する。 要約 戦略的プランニングの仮説事項 分析 Gartnerによる過去の仮説 推奨リサーチ 根拠 Gartner Research ...

Analyst(s):   Ryuichi Tsuchiya   |   Tsuyoshi Ebina
Premium Research Jul 2026
... Product marketing leaders are responsible for scaling AI-generated messaging across GTM teams without sacrificing consistency, proof, or brand alignment. Deploy a verification-first system that automatically generates and validates messaging, enabling GTM teams to create content independently and safely ...

Analyst(s):   Mark Stanyer
Premium Research Jun 2026
... Agentic AI-led profiling increases pipeline opportunity by exposing dark funnel opportunities. Those that strategically integrate, enrich, and activate existing data are best positioned to engage with prospects operating within the dark funnel, where traditional tracking and attribution fall short. ...

Analyst(s):   Andrew Newman   |   Jess Walker
Premium Research Jul 2026
... Agentic AI is reshaping work and disrupting traditional workforce models. To enable a human-agent workplace, CHROs must partner across functions, redefine accountability, and embed cross-functional expertise. Gartner identified four innovative ways organizations are accelerating this transformation. ...

Analyst(s):   Katie Sutherland   |   Kabeh Vaziri   |   Kristin Sherwood   |   Josie Xing   |   Sneha Ayyar   |   Mark Whittle   |   Aviral Vyas
Premium Research Sep 2026
... metrics fail to accurately judge AI-augmented output. This guide equips HRBPs with a performance framework for evaluating AI-augmented work and differentiating top performance over core role expectations. Insights at a Glance Issue Impact Actions for HRBPs: Evaluating AI-Augmented Work Contributors Gartner ...

Analyst(s):   Megha Yadav
Premium Research Sep 2026
... U.S. CIOs have largely solved the challenge of AI adoption. The next challenge is realizing business value from AI at scale. This research examines four realities shaping the 2027 U.S. CIO agenda and the actions needed to translate AI investments into business outcomes. Insights at a Glance Issue Impact ...

Analyst(s):   Zahid Kisa   |   Vimarsh Bakaya
Research Aug 2026
... Access Insights Already a Gartner client? To safely and profitably scale agentic AI architecture, heads of enterprise architecture must create a unified layered agentic oversight and execution fabric. This fabric integrates management, orchestration, and enforcement to dictate policies, coordinate complex ...

Analyst(s):   Andrei Razvan Sachelarescu
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