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Research March 15 2021
... business impact, as well as perceived value across the organization. Download and apply this framework to any change scenario, including: New go-to-market strategy Digital transformation Organization transformation Cultural transformation ...
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Research Dec 2020
... Already a Gartner client? COVID-19 has caused health, social and economic crises that will persist in 2021 while economic backlash hits businesses and markets. In the 2021 Gartner CIO Survey, CIOs in Italy report an acceleration of their organizations’ digital journey, while their role has been elevated to ...

Analyst(s):   Monica Basso   |   Umberto Barra
Research April 14 2025
... product deliveries with improved quality. Product-enabling platforms provide significant advantages for long-term growth, such as enhanced time to market, opportunities for new business growth, and increased development and delivery efficiency. However, they also demand substantial investment and present ...
Announcement November 12 2024
... Gartner Hype Cycle Reveals Rising Adoption and Fast-Growing Market for Advanced Mobile Robots for Supply Chains STAMFORD, Conn., November 12, 2024 Focus on Artificial Intelligence and Automation Driving Innovation of Mobile Robotics in Supply Chain Several mobile robotics technologies for supply chains ...
Announcement July 31 2023
... Latest Releases STAMFORD, Conn., July 31, 2023 Gartner Says Conversational AI Capabilities Will Help Drive Worldwide Contact Center Market to 16% Growth in 2023 Contact Center as a Service and Conversational AI and Virtual Assistant Segments Driving Growth Worldwide contact center (CC) and CC conversational ...
Announcement November 04 2019
... away from retail banks. Brands own just 19% of organic first-page results surfaced by banking keyword searches. Guided Conversion Gap: Public-facing brand sites lack critical features to guide prospects along the customer journey, such as content-to-enrollment handoff. Direct links to online enrollment ...
Announcement July 23 2025
... Conference When: September 8-9, 2025 Where: Gaylord Texan Hotel & Convention Center 1501 Gaylord Trail Grapevine, Texas 76051 United States Details: Gartner experts will navigate the theme “Risk Intelligence Realized” during the Gartner Enterprise Risk, Audit & Compliance Conference 2025. Enterprise risk, audit ...
Webinar On-Demand
... outcome-driven metrics to measure value and support direct investment will allow D&A leaders who are driving strategy, innovation and business value to guide priorities and align them to business outcomes. Join this complimentary Gartner D&A webinar as a Gartner expert will help you to build outcome-driven ...

Analyst(s):   Melissa Davis
Research November 18 2018
... Differentiation Primer for 2019 Analyst: Molly Beams Technology providers must capture and retain the attention of prospective buyers but in today’s noisy market, the window to communicate value is small.  Technology product marketers struggle to create messaging that resonates and clearly conveys what makes ...
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