... stakeholder experience, then expand to broader workflow support once proven. •Allocate budget for staff to guide, govern, and support GenAI-driven creative processes. How should we protect our brand from Generative AI risks? Marketing and Communications leaders must balance opportunity with the tangible risks GenAI ...
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... your customers have a smooth transition from their trial period through onboarding, with no bumps along the way. Provide easy-to-follow onboarding processes such as clear instructions and visual aids (e.g., infographics, how-to videos) to guide customers as they start using your software. Additionally, ...
... omnichannel sales outreach to engage customers in digitally rich discovery and learning. Using these models, software providers can make the buying process easy for customers and share resources that build purchase confidence. Moreover, sales outreach should lean into buyer preferences to give them a choice ...
... continue to aid cost optimization. Their plans must account for generative AI, revirtualization, new consumption models and intelligent platform automation. Strategic Planning Assumptions Analysis Definition: Why This Is Important Business Impact Drivers Obstacles User Recommendations Sample Vendors ...
... organization design and talent development, logistics and fulfillment, supply chain planning and sourcing and procurement. Sessions include: A CSCO’s AI & Automation Guide for CEOs Is Your Supply Chain Ready for Agentic Commerce? What CPOs Must Know About AI’s Impact on the Future of Procurement Work The Era of ...
... deliver in‑workflow, data‑driven guidance. Align enablement across sales, marketing and service to drive consistent revenue execution. Leverage AI and automation to scale performance through continuous transformation. Gartner clients can read more in the report Transform Enablement to Improve Seller Performance ...
... previously were unsolvable, particularly the complex and dynamic problems that we cannot address using conventional methods like advanced analytics and automation. Referred to as “wicked problems,” these types of challenges do not have clear boundaries, change according to the context, lack a single solution ...
... Innovation at Scale Put your innovations to work and drive great business outcomes Organizations are piloting all kinds of exciting new technology, processes and products — but they are struggling to find new ways of working at scale. So how are successful leaders generating breakthrough results from their ...
... in the process of doing the same.[3] 3. Describe the privacy features you use to protect data Users want more control over their data. Be transparent about how you manage their information and what tools, processes and features you provide in your software that are involved with this process. Demystify ...