... accelerated by strong intentions to invest in AI-powered software, especially where offerings include new features enhanced by GenAI. This research discusses the opportunities and challenges in selling AI-driven software to the SMB market. Overview Introduction Market Trend Gartner Recommended Reading Note 1: ...
Analyst(s): Mikako Kitagawa
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... and secure investment. Cybersecurity and Risk Management Reframe cybersecurity as a business imperative. Elevate resilience to anticipate, withstand and recover from disruption and risk created by rapid changes in the digital world and a volatile geopolitical landscape. CIOs must align security with outcomes ...
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... An enterprise website is a vital component of go-to-market processes, meaning companies must keep pace with modern approaches. Technology marketers should capitalize on the latest interactive technologies and trends to address shifting buying dynamics and changing expectations for site experiences. Overview ...
... Access Insights Already a Gartner client? Banking CIOs should use this Hype Cycle for Data and Analytics (D&A) to prioritize investments in2026 that modernize data foundations, strengthen governance, and scale analytics and intelligence with trusted data and context to deliver measurable business outcomes ...
... Enhance Your 2026 Data, Analytics and AI Strategy for Digital Growth Explore this Gartner Data, Analytics and AI roadmap to align all stakeholders and drive business value. Data, analytics and AI strategies are critical to achieving and scaling business outcomes. The acceleration of generative AI has ...
... services. To capitalize on this opportunity, tech services leaders must understand the main buyer trendsin this market and develop offerings that meet these buyers’ unique needs. Overview Strategic Planning Assumption Analysis Note 1: DPES Definition Note 2: Factors Buyers Value in DPES Providers Note 3 ...
... Gartner First Takes Fresh insights on emerging trends Software engineering leaders should pilot Slack Code to bring AI coding into shared Slack channels if they already use Slack with a partner agent, but should hold off if major platform changes are in the works. Overview Analysis Gartner Recommended ...
... Gartner First Takes Fresh insights on emerging trends Software engineering leaders should assess their model strategy in light of OpenAI’s withdrawal from SpaceXAI’s Cursor. OpenAI’s move exposes the fragility of third-party model access as model providers and coding agent vendors increasingly embrace ...