... Seventy-three percent of U.K. respondents in a recent Gartner end-user cloud study cited that their organizations will increase their cloud spend over the next 12 months. This research enables cloud service providers to build a custom go-to-market strategy aimed at U.K. enterprise clients. Gartner In ...
Analyst(s): Gregor Petri | Rene Buest | Scot MacLellan
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... The customer service experience is key to the success of many enterprisewide customer experience ambitions, yet few customer service technology application leaders have a clear strategy in place. A lack of economic resource and political power continue to stifle potential progress. Key Challenges Introduction ...
... A superior developer experience drives development team productivity and engagement, but it is often difficult to assess. Software engineering leaders can use this framework to identify measures that will provide a comprehensive view of the developer experience and inform improvement efforts. Gartner ...
... The customer service experience is key to the success of many enterprisewide customer experience ambitions, yet few IT leaders have a clear strategy in place. A lack of economic resources and political power continue to stifle potential progress. Overview Introduction Analysis Gartner Recommended Reading ...
... Application leaders responsible for business operations in areas like finance and supply chain need to tackle disjointed experiences across processes, tools and workplaces. An operational experience strategy helps overcome these challenges and align business operations with business outcomes. Overview Strategic ...
... Successful digital marketing leaders build their loyalty programs on customer needs and expectations. This research outlines how to use VoC data to understand customer preferences, personas to tailor loyalty programs and journey maps to identify critical touchpoints to engage with target customers. A ...
... Access Insights Already a Gartner client? Communicating ERM’s value is essential to obtain and maintain stakeholder buy-in. We outline four tactics to do so, which include providing a clear overview of ERM and its benefits, leveraging statistics and data, showcasing ERM’s ROI, and tracking and communicating ...
... risky. IT procurement leaders should align AI provider commitments with proven value, preserve contractual optionality and avoid allowing SaaS-tested buying practices to prematurely lock their organizations into evolving AI technologies. Insights at a Glance Strategic Planning Assumptions Impact Actions ...
Analyst(s): Stephen White | Elisabeth Glass | Hannah Decker
... a Gartner client? As customer data management converges around four architectural approaches (stand-alone, composable, platform, embedded), the CDP buying decision shifts from product selection to architectural strategy. CMOs’ and CIOs’ strategic choices will impact data ownership, AI readiness, and martech ...
Analyst(s): Lizzy Foo Kune | Suzanne White | Rachel Dooley