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Research Aug 2025
... Access Research Already a Gartner client? Service and support leaders are feeling pressure from senior leadership to leverage AI in their operations, but lack clarity on what use cases are right for them. This research can help leaders benchmark their AI strategies and investments against their peers. ...

Analyst(s):   J.J. Moncus
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Research April 20 2023
... guide to: Create a vision for service delivery that includes knowledge management Learn the impact of knowledge management practices on the employee experience Update metrics and KPIs to make them inclusive of knowledge management Discover how to communicate the vision across your organization ...
eBook August 06 2020
... Customer Engagement Evolves A rapidly shifting business climate requires sales and marketing professionals to rethink customer engagement. Customer engagement evolves constantly, and the average B2B customer has grown accustomed to connecting with software and SaaS providers via nontraditional means. ...
Premium Research Jul 2025
... global strategy focused on automation, AI-enabled fraud prevention, digital identity, biometrics and data privacy while balancing compliance and customer experience. Analysis Definition: Why This Is Important Business Impact Drivers Obstacles User Recommendations Sample Vendors Gartner Recommended Reading ...

Analyst(s):   Vatsal Sharma   |   Pete Redshaw
Premium Research Aug 2025
... CIOs can outperform competitors by leveraging machine customers — a type of AI agent — to identify and pursue innovation opportunities. Employ voice-of-the-machine data for product enhancements and position machine customers as innovation scouts within your organization. Overview Strategic Planning Assumptions ...

Analyst(s):   Samantha Searle   |   Don Scheibenreif
Article August 31 2026
... automated financial controls and cost thresholds. Measure AI performance based on overall business outcomes, including revenue growth or improved customer experiences. Workforce growth and efficiency expectations remain in conflict Most CIOs expect technology staffing levels to remain stable or increase. Gartner ...
... behind the numbers, you’ll need to go the extra mile to gather insights into people’s attitudes. Customer feedback surveys can provide first-hand customer experiences and perceptions of your brand, while customer reviews can help you understand the feelings people express about your brand and products online ...
Research Dec 2024
... Access Research Already a Gartner client? Generative AI is radically changing user experiences, as customers increasingly expect digital products to generate useful output from natural language prompts. Software engineering leaders can use this research to rethink how they serve users by incorporating ...

Analyst(s):   Will Grant   |   Nabeeha Ahmed
Blog Post May 18 2018
... whole thing got me thinking about customer behavior. Are we as customers really so helpless, indifferent or even stupid as to be unable to handle the basic task of putting aluminum in one place and paper in another? Continuous Improvement is a Two-Way Street Customer-is-king thinking goes back to at least ...
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