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Research Oct 2025
... research and advanced analytics teams to integrate insights at nine key campaign checkpoints, CMOs can achieve genuine brand distinction and foster customer centricity. Overview Introduction Analysis Contributors Gartner Recommended Reading Note 1: Insights “Infusion” versus “Fusion” Gartner Insights Abstract ...

Analyst(s):   Rachel Dooley   |   Sally Witzky
Webinar On-Demand
... program continues to inspire global supply chain transformation. Discover outstanding examples of supply chain excellence in the following categories: Customer or Patient Innovation, Process or Technology Innovation, People Breakthrough, and Social Impact. You will walk away from this webinar with inspiration ...

Analyst(s):   Maria Nieradka   |   KC Gentzel
Research Jul 2024
... their observability strategy and complement DevOps initiatives without compromising performance, thereby accelerating product delivery and improving CX. Overview Introduction Analysis Note 1: Observability-Driven Development Note 2: Feature Flags Gartner Research ...

Analyst(s):   Matt Crossley   |   Tanmay Bisht   |   Pankaj Prasad
Research Dec 2023
... Access Insights Already a Gartner client? Driving strategic business outcomes — revenue growth, cost savings, improved CX — demands new capabilities and architectures for service and network assurance. CSP CIOs need to address key challenges to guide assurance transformation decisions, including vendor ...

Analyst(s):   Susan Welsh de Grimaldo
Announcement September 19 2019
... Marketers analysts address the biggest opportunities, challenges and priorities marketers face today, including data and analytics, customer experience, content marketing, customer insight, marketing technology (martech) and multichannel marketing. Additional information is available at www.gartner.com/en/ ...
Research Jul 2017
... Managed Services Digital Commerce Ecosystem Distributed Order Management Commerce Search Web Content Management/Digital Experience Platforms Personalization Engines Digital Analytics Customer Journey Analytics Marketplace/Channel Integration Platforms Social Commerce Subscription Management Configure/Price ...

Analyst(s):   Jason Daigler   |   Mark Lewis   |   Mike Lowndes   |   Sandy Shen   |   Yanna Dharmasthira   |   Penny Gillespie
Premium Research Oct 2025
... Interactive AST API Security Secrets Detection Container Security Infrastructure as Code Scanning Pipeline Security Secure Coding Assistant Enterprise Customer DevSecOps Cloud-Native ASPM SSCS Inclusion and Exclusion Criteria Gartner Recommended Reading Critical Capabilities Methodology Gartner Critical Capabilities ...

Analyst(s):   Mark Horvath   |   Jason Gross   |   Aaron Lord   |   Shailendra Upadhyay
Research November 17 2025
... the conditions for exceptional human performance in the workplace, or human enterprises, are four times more likely to exceed revenue, profit and customer satisfaction goals. Download the Human-Powered Enterprise Assessment to discover how to: Evaluate how far your organization is on its journey Create ...
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