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Research Feb 2019
... Access Insights Already a Gartner client? We evaluate solutions that provide billing, customer care, rating, charging, pricing, partner relationship management, policy management, mediation, self-service, analytics and other related functions. Target buyers are communications service provider CIOs. ...

Analyst(s):   Amresh Nandan   |   Ramesh Marimuthu   |   Jouni Forsman   |   Norbert Scholz
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Premium Research Jun 2025
... Introduction Analysis Gartner Recommended Reading Note 1: 2023 Gartner Smart Manufacturing Strategy and Implementation Trends Survey Note 2: Set Digital Journey in Relation to Inflection Point Gartner Research ...

Analyst(s):   Scot Kim
Research Oct 2025
... retirement of digital identities, adding complexity in access management buying decisions. This research provides IAM leaders with a five-step AM buying journey to make effective and future-proof investment decisions. Overview Introduction Analysis Gartner Recommended Reading Note 1: Examples of AM and IAM/ ...

Analyst(s):   Abhyuday Data   |   Michael Kelley   |   Yemi Davies
Research Sep 2025
... Access Insights Already a Gartner client? Heads of I&O should benchmark their AI journeys against those of peers to uncover factors driving AI adoption, challenges slowing progress, and how AI usage in I&O is meeting CIO expectations. Then, they should apply insights from organizations successfully driving ...

Analyst(s):   Paul Wang   |   Jonathan Forest
Complimentary Research April 18 2024
... Identification: Identifying and understanding the ideal customer and target market to guide strategic decisions and avoid opportunistic sales efforts. First Customer Touchpoint (Demand Generation): Understanding the customer entry points and buyer journey to channel demand generation activities effectively ...
Research Jan 2024
... Access Research Already a Gartner client? Rising labor costs, self-service adoption and advances in automation raise questions about the sustainability of assisted service. Yet demand remains strong. Service leaders must coordinate talent, quality and technology strategies to meet that demand efficien ...

Analyst(s):   Patrick Quinlan
Premium Research Jan 2025
... Building an effective Salesforce governance team is a challenge for many organizations. Enterprise application leaders supporting CRM implementations should use this downloadable presentation to calibrate roles and improve their Salesforce governance structure. Gartner Research ...

Analyst(s):   Tad Travis   |   Price Christian
Premium Research Apr 2024
... Organizations invest in various CRM technologies, but only a few truly harness them as a competitive advantage. Application leaders must join this webinar to understand the future of CRMs, operational efficiencies, and enhancing organizational culture and collaboration. Session Description Learning Ob ...

Analyst(s):   Ilona Hansen   |   Price Christian
Premium Research Apr 2024
... Introducing GenAI into CRM systems not only disrupts employee roles, processes and workflows, but also requires cultural change. Enterprise application leaders are well-positioned to effectively manage this change to ensure smooth adoption, minimize employee resistance and maximize investment. Overvi ...

Analyst(s):   Daniel Sanchez Reina   |   Ilona Hansen
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