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Research March 03 2020
... the Voice of the Customer Into the Product Vision and Strategy Build products that meet customer needs Analyst: Mark McDonald  Customer experience and centricity are goals for just about every technology and service provider (TSP) and its general managers. The voice of the customer (VoC) is one of the ...
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Research Jul 2026
... initiatives to fund AI infrastructure, GPUs, networking, storage, and memory. IBM appears to be one of the first major casualties of that shift as customers have delayed transaction processing software purchases in favor of servers, storage, and memory. Essential Insight Gartner Insights Abstract ...

Analyst(s):   Kumar Dhir
... Strategy Execution Case Study For many companies, small favors and accommodations for customers may seem minor, but the aggregate impact can be detrimental to strategy execution. Outside noise drives teams to take steps that limit their companies’ ability to achieve strategic goals. Gartner interviewed ...
Research July 27 2026
... steering high-tech companies through today’s fast-paced AI landscape. Their role demands the seamless integration of technology and products with customer needs and business models — a unique leadership challenge in the AI race. Tech GMs are responsible for balancing innovation with market demands to ...
Research Jul 2026
... platforms on highly efficient compute will become leaders in the market. Product leaders must accelerate time to value and enablement for partners and customers to drive their success and win the ecosystem. Overview Strategic Planning Assumptions Analysis Product or Portfolio Overview How This Provider Competes ...

Analyst(s):   Ed Anderson   |   Tracy Tsai   |   Jim Hare   |   Evan Zeng   |   Carolin Zhou
Research Feb 2026
... capabilities that adapt, predict, and optimize in real time. This innovation spectrum equips product leaders with insights to shape portfolios, roadmaps, and customer engagement strategies. Overview Strategic Planning Assumption Analysis Gartner Recommended Reading Note 1: Physical AI Definition Gartner Insights ...

Analyst(s):   Jonathan Davenport
Research Mar 2026
... Gartner’s Supply Chain Top 25 companies are prioritizing actions that strengthen supplier partnerships to secure capacity, foster innovation and achieve customer-of-choice status. This research provides chief procurement officers (CPOs) with a summary of best practices. Insights at a Glance Impact Actions ...

Analyst(s):   Doohan Vaz   |   Miguel Cossio
Premium Research Mar 2026
... Agentic AI is the key to business transformation as innovative insurers reengineer digital and customer experiences and deploy a hybrid workforce model that leverages AI agents with human-centric design. Insurance CIOs must optimize agentic AI use to prepare for organizational transformation. Insights ...

Analyst(s):   Kimberly Harris-Ferrante
Research Feb 2026
... Access Insights Already a Gartner client? AI agents acting as machine customers are a critical pillar of autonomous businesses and expand the total addressable opportunity for providers. Product leaders need to understand the sellerbot/custobot behavior, design the product offering, influence the algorithm ...

Analyst(s):   Anushree Verma   |   Samantha Searle
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