... offers transformative potential for financial services institutions. CIOs must prepare for nontechnology risks including potential damage to brand and customer trust, and regulatory sanctions due to misrepresentation, biased outcomes, or potential psychological manipulation. Insights at a Glance Strategic ...
Analyst(s): Alistair Newton | Laurie Shotton
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... advancing from AI experimentation to scaled AI adoption, using generative AI, agentic AI, and predictive automation to transform business operations and customer experience. This note unpacks the first segment of the emerging technology adoption radar 2026, focusing on the “AI-powered enterprise.” Insights ...
... are igniting demand, accelerating revenue and achieving top investor valuations. These CEOs are aiming AI squarely at making product capabilities customers value most 10x better, 10x faster and 10x smarter. Overview Analysis Conclusion Gartner Recommended Reading Gartner Insights Abstract ...
Analyst(s): Mark Wesker | Elisabeth Torres-Schulte
... of technology and service providers, but commonly used messaging approaches are often ineffective in engaging buyers. Storytelling techniques align customer situations with product or service capabilities, improving outcomes. Insights at a Glance Impact Brief Actions Actions and Cautions How to Execute ...
... Access Insights Already a Gartner client? AI has significantly transformed the nature of marketing’s role within business units and for its customers. Gartner’s 2026 predictions provide a window of opportunity for CMOs to use to their advantage to prepare or pushback against an increasingly AI-driven ...
Analyst(s): Emily Weiss | Sally Witzky | Dan Gutter | Sharon Cantor Ceurvorst | Suzanne Schwartz | Claudia Ratterman | Leah Leachman | Alexandra Bellis | Kate Muhl | Nicole Greene | Jay Wilson
... deliver strong ROI. Instead of chasing the hypothetical perfect function structure or remit to create value and drive business impact, CHROs must embed customer centricity, co-creation and adaptivity throughout the operating model. Insights at a Glance Issue Context Impact Brief More Detail Gartner Recommended ...
Analyst(s): Tommy Sullivan | Annika Jessen | Cian O Morain | Jake Moulton
... Manufacturing Revenue Approx. $15 Billion Employees 34,000 Related Gartner resources Supply Chain Customer Experience Customer Experience Maturity Model for Supply Chain Leaders Four Steps to Become a Customer-Centric Supply Chain ...
... in the complimentary ebook, “The Customer Service Chatbot Deployment Guide.” About Gartner for Customer Service & Support Leaders The customer service and support function is vital to maintaining customer loyalty and influencing brand perceptions. Gartner for Customer Service & Support Leaders provides ...