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Premium Research Aug 2024
... While defining their digital transformation journeys, life sciences chief supply chain officers should concentrate on five key themes to optimize their technology investments. This webinar will explain each of the themes in detail and provide examples of successful implementations. About the Speaker ...

Analyst(s):   Corwin Hee
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Premium Research Apr 2025
... Purchase journey success for B2B financial services requires the right balance between traditional face-to-face engagement and digital self-service. CMOs can use these insights to better understand how clients are exploring, learning about and completing their purchases. Data Snapshot Data Insights ...

Analyst(s):   Alex De Fursac Gash
Premium Research Jan 2025
... Sales processes and connected technologies often confine sellers to linear, static actions, making it difficult to keep up with changing buyer journeys. Sales operations leaders can use this research to develop an adaptive sales process that supports buyer needs and scale it using sales technology. ...

Analyst(s):   Alyssa Cruz   |   Doug Bushée
Research Mar 2025
... impact on their OSS — both from architecture and operating model perspectives. CSP CIOs can use this research to plan a roadmap for this multiyear journey. Overview Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Amresh Nandan   |   Will Rice
Research Sep 2019
... controllers unsure of the scope of RPA and its real benefits. This research will enable corporate controllers to gain insight into peer organizations’ journey, scope and value drivers of RPA. Overview Conclusion Recommended by the Authors About This Research Gartner Insights Abstract ...

Analyst(s):   Finance Research Team
... challenges as your existing customers. This indicates that the lead fits your ideal candidate profile (ICP). Track the type of content downloaded or inquiries made by the leads to determine their challenges. 3. Create an outbound touch pattern on multiple channels The B2B buying journey isn’t limited to a few ...
Podcast December 16 2025
... still planning for a rapidly shifting future. Tune in to discover: How to overcome the most common implementation pitfalls Why value from AI is a journey, not an overnight return How to make forward-looking decisions without falling into “wait and see” paralysis Why AI agents won’t define the long-term ...
Premium Research May 2025
... Learn how digital product managers play an essential role in guiding platform development and act as the bridge between business value and the end customers. Gartner Recommended Reading Gartner Research ...

Analyst(s):   Brian Doherty
Premium Research May 2025
... Enterprises facing friction due to complex toolchains use DevOps platforms to reduce complexity in the software development life cycle and promote customer value. This note guides software engineering leaders to learn from the implementation experience of their peers shared on Gartner Peer Insights. ...

Analyst(s):   Peer Contributors
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