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Premium Research Apr 2024
... Customer digestion of previous purchases is impacting revenue growth in networking. Server vendors have seen increased orders, driven by demand for artificial intelligence. Storage demand usually lags server orders, so trends could improve. Gartner Research ...

Analyst(s):   Frank Marsala
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Premium Research Sep 2025
... Today’s complex environments blend legacy and emerging technologies, exposing vendors and customers to sophisticated AI-driven threats. Product leaders must invest in AI-enabled exposure management and attack surface reduction to stay ahead of these threats and maintain a competitive edge. Overview ...

Analyst(s):   Charanpal Bhogal   |   Tom Powledge   |   David Senf   |   Esha Bhatia   |   Alfredo Ramirez IV   |   Luis Castillo   |   Elizabeth Kim   |   Walker Black   |   Isy Bangurah
Webinar On-Demand
... mission-critical priorities. •Explore the next-generation GTM model based on generative AI •Discover examples of high-value impact on sales, marketing and customer success •Learn the path for Tech CEOs to progress to the new frontier of GTM efficiency and effectiveness Return to this web page to watch the webinar ...

Analyst(s):   Michele Buckley
... positioned them as innovative leaders in the Italian market. "Gartner is a unique source of information in technology trends and supplier analysis. Their support has been fundamental in our digital transformation journey, helping us make critical decisions and validating our strategies." Luigi Vassallo ...
Announcement February 16 2022
... to be more customer centric, they lack clarity on how to transform their organizations. To drive customer centricity in supply chain and enhance the customers experience, CSCOs must begin by taking three actions (see Figure 1). Build Customer Understanding To understand their customers, organizations ...
Research November 10 2020
... November 10, 2020 How to Drive Retention Without a Loyalty Program This report will equip digital marketing leaders with three ways to help increase customer engagement, sales and retention without adopting formal loyalty programs. ...
Premium Research Jul 2023
... Total experience creates shared superior experiences for customers and employees, supported by better UX and multiple touchpoints. CSP CIOs should use this updated research as part of their strategic partnership with business stakeholders. Gartner Insights Abstract ...

Analyst(s):   Michelle DeClue   |   Susan Welsh de Grimaldo   |   Jason Wong   |   Don Scheibenreif   |   Juha Korhonen
Premium Research Jan 2020
... developing strategies and making technology investments that look beyond commoditized commerce functionality, focusing instead on delivering superior customer experiences. Gartner Insights Abstract ...

Analyst(s):   Jason Daigler
Research Jul 2021
... technology trends can differentiate between leaders and laggards. More importantly, they can redefine an organization’s ability to attract and retain customers and employees. CIOs should examine the trends and their future impact. Gartner Insights Abstract ...

Analyst(s):   Ivar Berntz   |   Michelle Duerst   |   Ellen Eichhorn   |   Christian Hestermann   |   Marc Halpern   |   Dale Kutnick   |   Bettina Tratz-Ryan   |   Jonathan Davenport   |   Michael Ramsey   |   Kristian Steenstrup   |   Pedro Pacheco   |   Don Scheibenreif   |   Arjun Boparai   |   Simon Jacobson   |   Sohard Aggarwal
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