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Premium Research Feb 2025
... With most IT products being for internal customers, CIOs must show how consuming IT's products and services enable the enterprise to achieve its business objectives. Use Gartner’s Product Management Discipline Life Cycle to measure and maximize the value of IT’s products and services. Overview Gartner ...

Analyst(s):   Brandon Germer
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Premium Research Jan 2025
... encourage innovation. Product managers can benefit from a partner ecosystem by creating a platform and a program through which partners address unmet customer needs with services and technology. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   John Santoro
Premium Research Jan 2025
... Investing time and resources in the right customers is vital for successful key account management. CSOs seeking to achieve desired returns from their key account programs can consult this research for strategies in identifying, selecting and maintaining a profitable key account portfolio. Overview ...

Analyst(s):   Jared Davis
Premium Research Feb 2025
... Product managers have a lot of responsibility, but little direct authority, over how solutions are built to solve the customer problems they identify. Building strong relationships and focusing on continuous improvement and agility are critical components of a product’s success. Overview Introduction ...

Analyst(s):   Clifton Gilley
Research Apr 2025
... Access Research Already a Gartner client? Enterprise customers grapple with the unpredictability of cloud costs, which can disrupt budgets and operational plans. This research offers strategic insights and tailored recommendations that I&O leaders can use to master cloud cost forecasting. Overview Introduction ...

Analyst(s):   Marco Meinardi   |   Ken Rothenberger
Premium Research Jun 2024
... Improving customer engagement, empowering insightful data-driven decisions and creating content with GenAI are the key areas where AI services are making significant impact. Services leaders should prioritize these use cases, while also developing GenAI capabilities for emerging opportunities. Overview ...

Analyst(s):   Aakanksha Bansal   |   Vibha Chitkara   |   Nick Ingelbrecht   |   Akhil Singh   |   Annette Zimmermann
Premium Research Jan 2025
... fall of investment in metaverse-related technology has left the industry confused about the metaverse’s future. Gartner projects increased metaverse customer engagements and revenue growth via indirect business solutions for product leaders with composable tech and business expertise. More Detail Gartner ...

Analyst(s):   Tuong Nguyen
Premium Research Dec 2024
... Customer awareness, technology adoption readiness and end-user change management are the top challenges in scaling GenAI solutions. Product leaders should improve data readiness, educate clients and address privacy and regulations issues to deliver value in the increasingly crowded GenAI market. Overview ...

Analyst(s):   Vibha Chitkara   |   Danielle Casey   |   Ethan Cai   |   George Brocklehurst   |   Ray Valdes   |   Anushree Verma   |   Eric Goodness
Premium Research May 2024
... has all the technologies needed to deliver end-to-end digital twin solutions. A successful ecosystem of technology partners is the key to optimizing customer business solutions. Without a managed technology ecosystem, product leaders risk limiting their revenue opportunities. Overview Analysis Gartner Recommended ...

Analyst(s):   Alfonso Velosa   |   Ethan Cai
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