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Research January 02 2019
... effective product management. Challenged by accelerated technology cycles, emerging product disruptions, innovations in business models and changing customer demands, technology product managers are having to perform at their best to keep their businesses competitive and survive these transformations. This ...
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Research March 23 2020
... supply chain and pricing), they can manage the messaging and promotion of return-related information on their sites. Marketing leaders should lead customers toward the most cost-effective solutions while also providing them with a positive end-to-end experience.  ...
Research January 13 2020
... based brands, as recent improvements to logistical and payment technology now allow for an increasing number of DTC brands to digitally engage with customers across geographic areas. Around the world, the largest e-commerce sites are now digital marketplaces that strive to have the largest product assortment ...
Research June 19 2019
... can make or break brands’ reputations on social media. Protective of brand equity, luxury brands prefer to control their e-commerce experiences and customer relationships, as brand-owned WeChat stores and direct-to-consumer (DTC) sites remain more popular than mass e-tailers like Tmall and JD.com. ...
Research January 13 2020
... based brands, as recent improvements to logistical and payment technology now allow for an increasing number of DTC brands to digitally engage with customers across geographic areas. Around the world, the largest e-commerce sites are now digital marketplaces that strive to have the largest product assortment ...
Research Mar 2024
... Zoom Attendee Management Attendee Experience Management Reporting and Analytics Agenda Management Mobile App/Mobile Experience Role-Based Experiences Customer Service and Support Martech Integrations Optional Capabilities In-Person User Conferences/Tradeshows Virtual User Conferences/Tradeshows In-Person ...

Analyst(s):   Amy Jenkins   |   Jenifer Silverstein   |   Christy Ferguson   |   Precious Ozokpo
Research January 31 2024
... developers and partners to increase revenue velocity with less friction. Topics in this initiative include: Product-Led Growth: Apply PLG to drive customer acquisition and expansion faster and with less friction. Partner and Developer Ecosystems: Attract and activate partner and developer networks to ...
Research Oct 2024
... Microland NTT DATA Presidio Sify Technologies Systal TCS Telefónica Wipro Service Delivery Platform Service Management Functions Operations Automation Customer Experience Management LAN Management WAN Management Security Management MNS Overall Competency MNS for LAN MNS for WAN MNS Secure Network Access ...

Analyst(s):   Lisa Pierce   |   Jon Dressel   |   Danellie Young   |   Ted Corbett   |   Karen Brown   |   Nauman Raja
Research January 15 2019
... the following questions: How can we better understand market and competitive dynamics to improve our marketing strategy? How do we determine ideal customer profiles for organizations we target to drive targeting and segmentation decisions? What drives technology purchases, and who are the decision makers ...
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