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... effectively in Japan. Dylan Woodham Dylan Woodham is a Senior Manager leading Japan-focused initiatives at Gartner Digital Markets. He was born and raised in Japan and has been with the Digital Markets team for four years. With his strong track record in sales, Dylan leads an experienced team both in Barcelona ...
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... according to Gartner Digital Markets’ 2022 Global Software Buyer Trends Survey: The No. 1 concern for investing in new software for German buyers is the need for compatibility with existing systems. We recommend providing enough information on your website, product profile, and digital marketing campaigns ...
Research April 10 2019
... Digital IQ Index April 10, 2019 Pharma Rx U.S. 2019 Pharma brands are slow to transition from a brand-centric narrative to a patient-centric one and accommodate current users who are accustomed to higher levels of access and service. Leading brands address the discrepancy by not only investing in advanced ...
Article May 16 2025
... awareness, earned reach Digital marketing strategy FAQs What is a digital marketing strategy? There is no single digital marketing strategy framework, but key components of any digital marketing strategy include a vision; a clearly scoped and defined set of responsibilities for the digital marketing team and ...
... with a high purchase intent through Gartner Digital Markets’ software review websites — Capterra, GetApp and Software Advice. Precoro lowered cost per opportunity by 60% with leads from Gartner Digital Markets Precoro claimed a profile on the Gartner Digital Markets platform to strengthen its presence ...
Premium Research Jul 2025
... The variety of digital workplace services available to organizations is overwhelming, and the task of aligning them with an organization’s digital workplace strategy is complex. Application architects should use this research to assemble the components for a complete digital workplace. Architecture Brief ...

Analyst(s):   Darin Stewart   |   Larry Cannell   |   Timon Watson
Premium Research Jul 2025
... Monobrand retailers rely on digital marketing to drive customer engagement and overall growth, but rapid changes in the digital tech landscape and consumer behaviors affect best practice strategy. CMOs can use this research to identify top performers and digital marketing best practices in monobrand ...

Analyst(s):   Matt Moorut   |   Aarush Rastogi   |   Ipsa Jaiswal
Premium Research Apr 2025
... Supply chain leaders responsible for strategy struggle to track the progress and impact of digital transformation. This research introduces a framework that prevents missed opportunities by aligning digital investments with business impact. Overview Introduction Analysis Gartner Recommended Reading ...

Analyst(s):   Michael Dominy   |   Leonard Ammerer   |   Ranjani Kirtane   |   Ankur Mehta
Premium Research Oct 2025
... Supply chain digital transformation initiatives face myriad complex implementation challenges. To build toward success, CSCOs must overcome the data problems, technical interoperability issues and poorly understood user needs that most often undermine digital transformations. Analysis Next Steps Gartner ...

Analyst(s):   Brock Johns   |   Julia Heyman
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