... The market for digital commerce search has expanded rapidly as B2C and B2B organisations look to differentiate in product discovery to drive conversion. This research helps application leaders select a vendor for digital commerce search and wider product discovery capabilities. When to Use Directions ...
Analyst(s): Aditya Vasudevan | Mike Lowndes
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... client? HR transformations that miss three critical planning milestones will fail to deliver their intended impact. This research equips CHROs with an intentional roadmap around the HR transformation milestones that builds the permanent adaptability required for long-term HR transformation success. Insights ...
... Digital commerce platforms include product catalog functionality in their core offering. Commerce platforms do not offer key capabilities found in product information management solutions. Digital commerce leaders should assess their need for a PIM solution and the key benefits of PXM capabilities. ...
... Improving digital employee experience starts with understanding employees’ daily work activities spent in applications across four distinct work modes. Digital workplace leaders can use the work modes framework to establish a vision, prioritize improvements and align experience to workers’ goals. Overview ...
Analyst(s): Dan Wilson | Tori Paulman | Priyanka Singh | Helen Poitevin | Mike Gotta
... Make Smart Digital Investments Long-term digital investments: do’s and don’ts for procurement
Create a long-term digital strategy roadmap for procurement Become a digital exemplar Fewer than 1 in 4 procurement organizations have a long-term digital strategy. Many corporate functions are making strides ...
... critical budget discussions executive leadership will expect •How to assess the risks of maintaining flat product budgets amid rising AI costs and transformation demands •Build a business case for increased investment using AI ROI, workforce development and product portfolio strategies As initial AI funding ...
... Digital asset management platforms are evolving to become the central intelligent backbone of enterprise content operations. Digital marketing leaders should use this research to explore the latest AI and GenAI market trends and end-user needs transforming the DAM market. Overview Strategic Planning ...
Analyst(s): Aparajita Mazumdar | Tia Smart | Rene Cizio
... Attributes of Digital Trust How Digital Trust Differs From Traditional Trust Agency: Not All Trust Is the Same Transactional Trust Competence Trust Representational Trust Mutual Understanding of Trust The Scope of Digital Trust Includes All Connections in Digital Interactions Spontaneity: How Digital Trust Is ...
Analyst(s): Ant Allan | Monica Zlotogorski | Felix Gaehtgens | Frank Buytendijk
... increase revenue and improve customer experience by being collaborative, unified and digitally optimized across all customer interactions. Application leaders must make strategic technology investments that transform digital selling functions. Scope Analysis Topics Suggested First Steps Essential Reading ...