... A stream of innovation in technology and digital business models continues to disrupt markets and challenge established incumbents. As digital business continues to grow, CIOs will need to increase their ability to recognize, prioritize and respond to digital disruption with new business models. Scope ...
Analyst(s): Kristin Moyer | Brian Prentice | Heather Colella | Nicholas Evans
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... buyers that struggle to navigate digital channels may abandon these touchpoints. Demand generation leaders can enhance buyer experiences on channels such as B2B websites by improving self-service and navigation of digital touchpoints through customized, personalized digital humans. Overview Analysis Gartner ...
... including the risk to the employment brand and IP theft,” said Chiba. “Many CHROs do not have strong digital awareness and are struggling to lead and influence AI and digitaltransformation.” To excel as digitally effective CHROs in this era of HR automation, it’s imperative that they view technology not just ...
... The digital workplace is evolving amid rising investment in AI, the new emphasis on digital employee experience and changing demands on IT. This roadmap outlines the technology, talent and process changes that digital workplace leaders must address as they build their five-year strategy. Overview Strategic ...
Analyst(s): Joe Mariano | Christopher Trueman | Nikos Drakos | Matt Cain | Tori Paulman
... IT leaders should download this presentation deck to understand the digital foundation concept and take a high-level approach to adopting the digital foundation. Gartner Research ...
... accelerating pressure to deliver AI-driven transformation. Although marketing budgets have increased by 1.3% since 2025, this gain falls well short of enterprise ambition. Meanwhile, CMOs are facing intensifying pressure from leaders who expect them to drive AI transformation and deliver enterprise growth at a ...
... The digital experience platform market reflects the demand to manage digital experiences of customers, partners and employees. Use this Magic Quadrant to identify vendors that meet your needs across web, mobile and other digital channels. Strategic Planning Assumption Market Definition/Description Magic ...
Analyst(s): Jim Murphy | John Field | Irina Guseva | Mike Lowndes
... The market for digital business consulting services is forecast to grow at a five-year CAGR of 10.8%, reaching $118 billion in 2024. Although growth slowed in 2020, it will rebound to double digits as organizations respond to the pandemic by further accelerating their adoption of digital business. Overview ...
Analyst(s): Dean Blackmore | Chrissy Healey | Brendan Williams
... As CIOs redefine their roles to support digitally enabled growth, we look at five key career paths: systems provider, business service provider, digital evangelist, modernizer, and productizer. Gartner Insights Abstract ...