... Plan technology initiatives to enable optimization and transformation of audit capabilities. Outcome Suggested Partners Step 1 Step 2 Step 3 Gartner Insights Abstract ...
Analyst(s): James Bourke
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... Digital asset management platforms enable organizations to govern the creation, distribution and organization of digital assets. Digital marketing leaders can use this research to understand the market dynamics of DAMs and assess vendors’ ability to meet their organization’s requirements. Market Definition ...
Analyst(s): Serena Mushigo | Tia Smart | Susan Graeme | Karen Lee | Rene Cizio | Aparajita Mazumdar
... just starting in digital business, but opportunities abound. Gartner research enables CIOs and other leaders transform digitally or optimize an existing digital business. Scope Analysis Top Challenges and How Gartner Can Help How do we plan and execute a digital business transformation? How do we shape ...
... Digital experience platforms are critical to achieving an effective digital presence. Application leaders can use this RFP template as a starting point when conducting DXP product selection. When to Use Gartner Recommended Reading Gartner Research ...
... Winning at Digital Marketing In the noisy world of digital marketing, what can catapult a brand to "genius" status? Suzanne Schwartz, Senior Director Analyst in the Gartner for Marketing Leaders practice, delves into the findings of our annual Genius Brands report, which benchmarks the digital marketing ...
... As technology increasingly transforms insurance, CIOs can use this research to assess their digital capabilities. They can then complete Gartner’s Digital Execution Scorecard to generate benchmarks that show how they compare against their peers. Overview Data Insights Gartner Recommended Reading Gartner ...
Analyst(s): Ephraim Baron | Jack Polizzi | Shruthi Shankel | Richard Natale | Stewart Buchanan
... As service interactions move to digital channels, customer service and support leaders must find new ways to connect with and engage customers. Santander Bank uses a specialized platform to humanize the digital relationship, while maintaining its inherent efficiencies. Overview Analysis Gartner Research ...
... When financial providers offer customers contextualized digital support, customers reward the organization with revenue-positive behaviors. Financial services leaders can use this collection of cases to enhance their digital customer interactions and drive business outcomes. Overview Introduction Analysis ...
... Use these value stories to clearly demonstrate digital value to both internal and external audiences. Value stories help CIOs and other business leaders track organizational progress in support of their digital business objectives. About This Research Recommended by the Authors Gartner Insights Abstract ...