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Premium Research Jan 2025
... This presentation provides valuable insights gathered from the 2025 Gartner CIO and Technology Executive Survey. CIOs in Central and Eastern Europe can learn how their peers plan to manage strategic business, technical and leadership priorities to maximize value from digital investments. Gartner Research ...

Analyst(s):   Bettina Tratz-Ryan   |   Michael Von Uechtritz Und Steinkirch
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Research Oct 2021
... the B2B sales team, organizations will improve CX, remove friction, reduce costs and increase revenue. Overview Recommended by the Authors Gartner Insights Abstract ...

Analyst(s):   Penny Gillespie
... in marketing, advertising, social media, and publishing industries or roles. Here are the top 5 buying behavior insights from marketers and why they matter for software providers. Key insights Among all software buyers — not just marketers — marketing software is a top priority investment for 2024 at 28% ...
Premium Research Apr 2024
... generic approach to product and go-to-market strategies does not work when targeting different industries. This research series provides fundamental insights to product leaders looking to understand how to enter new industries or expand further into existing verticals. Analysis Research Highlights Gartner ...

Analyst(s):   Jonathan Davenport
Premium Research Jan 2024
... volatility in their operating environment. Product leaders must factor CIO investment priorities into their insurance go-to-market strategy. Overview Data Insights Gartner Recommended Reading Gartner Research ...

Analyst(s):   James Ingham
Premium Research Sep 2024
... Direct to consumer can offer consumer goods companies the buying behavior insights they seek, but CG firms must first evaluate the benefits and risks. This research guides CG executive leaders on the strategy, benefits, business capability models and benefits, and offers real-world examples. Gartner ...

Analyst(s):   Emma Mathison   |   Michelle DeClue   |   Jason Daigler
Premium Research Feb 2024
... indicates that CIOs who partner with CxOs to democratize digital delivery in a franchise model deliver better outcomes. Use this presentation for insights into how CIOs in the Nordics region can better engage their CxO peers. Gartner Research ...

Analyst(s):   Peter Skyttegaard
Premium Research Oct 2024
... Cargill uses an in-house Communications data and insights team to collect and analyze audience data. CCOs can learn how to leverage a data analysis team to support Communications’ priorities and generate actionable recommendations for business stakeholders. Case Overview Contributors Gartner Recommended ...

Analyst(s):   Adam Herold   |   Michelyne Chavez
Premium Research Oct 2024
... In an age where data drives decisions, HR professionals must not only analyze data, but also interpret it wisely and communicate data-based insights effectively. This masterclass equips HR professionals with skills in data interpretation, data judgment and data storytelling to craft compelling narratives ...

Analyst(s):   HR Practitioner Research Team
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