... operations and market presence—, 497 respondents in businesses in a static state—foreseeing relatively still business conditions with no significant changes—, and 103 respondents in businesses experiencing declining growth—predicting a slight decrease in business activities and market share. If your ...
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... Gartner Digital Markets report revealed that nearly 70% of businesses plan to spend more on software in 2023 to create operational efficiencies. Therefore, businesses are focused on increasing revenue while making their marketing efforts cost-effective, especially in an uncertain market. You can achieve ...
... without appearing to take advantage of the situation through thoughtful, empathetic outreach. Leverage third-party platforms like the Gartner Digital Markets network of sites to ensure buyers can connect with you on their terms, when they’re ready and not before. If you’re servicing an industry that’s experiencing ...
... align all their execution decisions and effort with achieving business value. This research provides program and portfolio management leaders with a guide to enabling value-based decision making for delivery teams. Gartner Research ...
... active software buyers on our sites every month, Gartner Digital Markets can equip you with the strategic insights you need to level up your marketing strategy and become a leader in your category. Log into your Gartner Digital Markets account and optimize your profile to ensure buyers understand how ...
... researching tech trends, you can find her jumping horses or rewatching Jurassic Park. Get the Gartner Digital Markets Newsletter Connect. Convert. Thrive. Connect to millions of in-market software buyers around the globe with our all-encompassing suite of marketing services. ...
... Collection Services from Gartner Digital Markets make it easier to collect and share verified customer reviews. Taylor Short Taylor Short covers technology and changing trends in the manufacturing, maintenance and facilities management industries for the Gartner Digital Markets network of sites. He conducts primary ...
... Government AI demand is accelerating from pilots to enterprise scale. CIOs are prioritizing secure, data‑driven and agentic platforms for efficiency and mission impact. Product leaders must act now to align with CIO spend and capture growth — especially in agentic AI. Insights at a Glance Issue Contex ...
Analyst(s): George Sellner | Daniel Snyder | Irma Fabular
... Access Insights Already a Gartner client? Differentiation happens when a unique value proposition is aligned to a client’s unique strategy and framed to their unique context. Tech services winners identify and amplify their unique value by challenging long-held assumptions about how clients want to co ...
Analyst(s): Scott Frederick | Matthew Goldman | Chrissy Healey | Dane Anderson