... Digital purchase options are essential for online buyers, but digital commerce channels risk sidelining sellers and sacrificing downstream opportunities. CSOs can learn from SixthSpark’s* fusion team, which created innovative routing logic and a new digital sales role to offset these issues. Case Ove ...
Analyst(s): Kelly Fischbein | Dan Gottlieb
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... Competitive behaviors in cloud AI infrastructure are shifting as new differentiators emerge. This research provides product managers with examples of hyperscalers adopting AI supercomputing architectures, enhancing features to efficiently use GPUs and investing in AI processor hardware ecosystems. Ov ...
Analyst(s): Wataru Katsurashima | Sid Nag | Evan Zeng
... Although the concept of product-led growth may be enticing, an exclusively product-led growth strategy cannot be successful in every situation. Product leaders should use the Gartner Product-Led Growth Fit Matrix to assess how far a product-led growth strategy can take their product or portfolio. Ove ...
Analyst(s): Radu Miclaus | Colin Fletcher | David Yockelson
... Although most end users in India consolidate cloud spend with a primary vendor, the ratio of organizations with no primary providers more than doubled, from 11% to 27%. Cloud providers can use this research to identify benefits and risks driving clients in India to a multicloud strategy. Data Snapsho ...
... What technologies should finance be focusing on in 2025? This session will help finance transformation leaders separate the hype from reality, and also learn about the technology investments that other finance organizations make. Session Description Learning Objectives Gartner Recommended Reading Gartne ...
... Discover 2025’s key tech trends CFOs must watch. Distinguish between hype and impactful technologies, and understand how peers are investing to drive business value. Session Description Learning Objectives Gartner Recommended Reading Gartner Research ...
... Almost every technology provider is highlighting AI — especially GenAI — in their offerings. This research empowers product marketing leaders to equip their teams with strategies to effectively communicate their unique GenAI capabilities and address business needs in compelling ways. Overview Introduc ...
... Augmented reality HMD adoption is highly concentrated, with training being the most prominent use case across industries, followed by uses to improve efficiency and productivity in industrial verticals. Product leaders must pursue these and similar use cases if they are to succeed in the near term. O ...
Analyst(s): Ben Lee | Kanishka Chauhan | Jon Erensen | Evan Brown | Tuong Nguyen