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Research Sep 2024
... Access Insights Already a Gartner client? The worldwide external controller-based storage spending in constant currency is forecast to reach $36.1 billion by 2028 at a five-year CAGR of 4.9%. This is 0.4% higher than the previous forecast in the 2Q24 iteration. Table of Contents List of Tables Overview Ga ...

Analyst(s):   Suzie Low   |   Andrew H Kim   |   Chandrashekar S
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... decisions based on real information rather than emotional factors. How Gartner helped Gartner provided the client with analyst guidance, valuable insights, market trends, and supplier information needed to enable them to make well-informed decisions. Business impact By leveraging Gartner's expertise, Sara Assicurazioni ...
Research Aug 2025
... Access Research Already a Gartner client? Heads of I&O often deal with siloed operational tools and inflexible workflows. This research guides them on how to pilot single- and multiagent AI systems for seamless context sharing and real-time agility, on their use cases in IT operations and on how to establish ...

Analyst(s):   Cameron Haight   |   Ashish Banerjee
Research Oct 2025
... The evolving banking landscape continues to be shaped by market volatility, emerging technologies and shifting consumer expectations. Technology and service providers must factor changing CIO investment priorities into their banking go-to-market strategy. Overview Data Insights Gartner Recommended Reading ...

Analyst(s):   Alistair Newton
Premium Research Jul 2025
... software is a critical corporate initiative involving multiple functions including the CEO. Product leaders who do not align their go-to-market strategies with the market imperative to leverage AI and the competitive advantages of a broad sales platform risk revenue stagnation. Overview Contributors Gartner ...

Analyst(s):   Roland Johnson
Premium Research Jul 2025
... In an otherwise slow-growing services market, DPES represents a leading opportunity, with a CAGR of 10.4% through 2028. Leaders in this market must align the value of their offerings with client demand for either optimization or transformation, or they risk failing to capture this growing opportunity ...

Analyst(s):   Katie Gove
Premium Research Jun 2025
... Explosive market change, largely driven by the AI race, hinders defining strong differentiators and crafting impactful messaging. Product marketing leaders should leverage objective market data found in tools like Gartner Product Decisions to align messaging with current and future user needs. Overview ...

Analyst(s):   Mark Stanyer   |   Sarah Brennan
Research Dec 2025
... Access Insights Already a Gartner client? ServiceNow has announced the acquisition of Armis for $7.75 billion. Armis expands ServiceNow’s addressable market into exposure management asset visibility in cyber-physical system environments. Analysis Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Frank Marsala   |   Alastair Woolcock   |   Katell Thielemann
Premium Research Sep 2025
... Capturing the attention of buyers in a market overflowing with value propositions is challenging for sales teams. Revenue enablement analytics enables chief sales officers to continuously refine their go-to-market content, tools and training to accelerate the conversion of prospects into buyers. Overview ...

Analyst(s):   Guy Wood
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