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Research Jul 2025
... Access Research Already a Gartner client? Generative AI is transforming sales and GTM innovations, enabling communications service providers to enhance buyer experiences and free sales teams for high-value engagement. This research helps leaders assess emerging tools that drive efficiency and growth ...

Analyst(s):   Dennis Stevens   |   Kameron Chao
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Webinar On-Demand
... Rated: 4.8 out of 5 __________________________________________________________________________________________________________________ Effective communication is essential for building support and commitment for a strategy. Whether addressing the board, collaborating with peers or engaging employees ...

Analyst(s):   Ian Cox
Webinar On-Demand
... Rated: 4.8 out of 5 __________________________________________________________________________________________________________________ Non-executive directors need insight on AI as the board oversight role is being drawn into conversations about AI technologies and how they could present both opport ...

Analyst(s):   Tina Nunno
Premium Research Aug 2024
... Inevitably, sellers start forgetting what they learned in training sessions immediately afterward. Product marketers leading or assisting with sales training efforts should work toward increased learning retention by consistently reinforcing learning and verifying application of learned behaviors. Overview ...

Analyst(s):   Elizabeth Jones
... IN 2027 YOU’LL BE CELEBRATING WITH YOUR REGIONAL TEAMS APRIL 8 - 11, 2027 EUROPE LARGE ENTERPRISE APRIL 12 - 15, 2027 CONFERENCE ATTENDEE SALES GLOBAL EXHIBITOR SALES GARTNER C-LEVEL COMMUNITIES HIGH TECH & INVEST MIDSIZE ENTERPRISE END USER APRIL 16 - 19, 2027 EMERGING MARKETS EMEA & APAC SUPPLY CHAIN ...
Premium Research Jun 2025
... In a moment of sales transformation, what kind of sales leader do you want to be? In this episode of the Gartner Sales Podcast, host Betsy Gregory-Hosler interviews expert Dan Gottlieb, who brings us the keynote message from Gartner’s 2025 CSO and Sales Leader Conference. Gartner Research ...

Analyst(s):   Dan Gottlieb   |   Betsy Gregory-Hosler
... What Is Sales Score? The Sales Score is a customizable, comprehensive maturity assessment and prioritization tool for the chief sales officer and other members of the sales leadership team. Score objectively measures the importance and maturity of critical activities across the entire sales organization ...
Premium Research May 2025
... Growth is a shared goal for marketing and sales. However, both functions often have conflicts and misalignment of how to deliver it. Instead, CMOs should pursue “commercial convergence” with sales to overcome these challenges by co-creating digital sales experiences that deliver growth. Overview Strategic ...

Analyst(s):   Ant Duffin
Research Oct 2025
... Access Research Already a Gartner client? Chief sales officers forced to reduce sales expenses must find ways to decrease sales compensation spending without harming seller engagement. Reducing compensation costs is best accomplished through a series of smaller adjustments to plan designs, quota setting ...

Analyst(s):   Dave Egloff   |   Brian Petty
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