... Cyber-enabled crimes are on the rise as digital threats intersect with the physical world. Adversaries are increasingly targeting executives in the cyber and physical realm, driving greater urgency for organizations to develop more robust cybersecurity strategies to protect their greatest asset — people ...
Analyst(s): Mitchell Schneider | Elizabeth Kim
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... Organizations struggle to weigh their needs when evaluating natural language technologies like conversational AI, AI-enabled translation or voice automation solutions. Enterprise application leaders can use this research to prioritize their requirements to optimize vendor selection around AI. More Detail ...
Analyst(s): Gabriele Rigon | Bern Elliot | Adrian Lee
... CEO and C-suite priorities for enterprise success. CPOs should use this research for strategic trends, boosting procurement’s role as a key business enabler and delivering a major impact on mission-critical initiatives and measurable results. Action Name Gartner Insights Abstract ...
... Insights Already a Gartner client? The contact center market is projected to yield 17.5% growth through 2029, fueled by investments in solutions that enable automation, promote personalized CX experiences and support agents in resolving complex service issues. Overview Gartner Recommended Reading Gartner ...
... Already a Gartner client? Most organizations face poor lead quality and customer acquisition issues due to sales-marketing misalignment and misinterpreting high buyer effort with readiness to buy. Sales operations leaders can use this guide to work closely with marketing for an improved lead qualification ...
... differentiators and targeting with precision to drive commercial success. Brand as a Strategic Growth Lever Brand is not just a message — it’s a growth enabler. Discover how CMOs are activating brand throughout their organization and with customers to guide innovation, protect trust and fuel enterprisewide ...
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Associates from Sales, Research and Business IT Leaders Products & Services Join the J.P. Morgan Corporate Challenge On June 9, eleven associates from Sales, Research and Business IT Leaders Products & Services (BITL) in our Boston office participated in the 33rd annual J.P. Morgan Corporate ...
... it’s important for CSOs to integrate competitive intelligence into sales strategies. CSOs should leverage internal and external data sources to stay informed about market dynamics, anticipate competitor moves and tailor their sales strategies accordingly. Overview Introduction Analysis Gartner Recommended ...
... Access Research Already a Gartner client? Sales organizations using misaligned analytics fail to make unified decisions. Sales operations leaders can use this research to advance buyer journey insights that drive cross-functional decision making by aligning customer analytics with customer-centric goals ...