Survey Analysis: Big Data Adoption in 2013 Shows Substance Behind the Hype

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Summary

In Gartner's 2013 big data study, information and business leaders most often associate the term "opportunity" with "big data." This positive attitude translates to increased investments in and adoption of big data technology.

Table of Contents

  • Survey Objective
  • Data Insights
    • There Is Substance Beyond the Hype
    • Priorities and Challenges Are Changing
    • Conventional Data Sources Still Reign
    • Big Data Doesn't Replace Traditional Data and Analytics
    • Methodology
      • Vertical Industry Groupings
      • Detailed Industry Categories
    • Definitions
  • Recommended Reading
© 2013 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

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