3D Printer Market Survey Reveals Enterprise Demand Drivers for Technology, Printer and Vendor Decision Making


Archived Published: 11 November 2014 ID: G00270073

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Summary

The 3D printer market continues to grow as businesses use 3D printing to innovate new products and improve manufacturing processes. Gartner's worldwide market survey highlights the key drivers for buyers considering the various 3D technologies, printers and providers.

Table of Contents

  • Analysis
  • Impacts and Recommendations
    • The key drivers of a typical enterprise's selection of a 3D printer are its finished-piece quality, price and production speed, requiring a clear understanding of the types of items that will be produced
    • The primary reason buyers delay an investment in 3D printing is the high cost of printer acquisition and startup, making tools that accurately compare existing manufacturing costs to 3D printing manufacturing costs critical elements of providers' marketing programs
      • Brands and 3DP
      • 3D Print Volume
      • Service Bureaus and 3DP
    • While the major motivations for buyers are prototyping and product innovation and development, they are also using 3D printers in manufacturing applications
    • CMOs must ensure go-to-market messaging is targeted at the most-common decision makers for an organization's 3D print strategy, the R&D or engineering, to avoid potentially confusing marketing efforts
  • Gartner Recommended Reading
© 2014 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

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