2016 CEO Survey: The Year of Digital Tenacity


Archived Published: 05 April 2016 ID: G00296113

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Summary

The 2016 Gartner CEO and Senior Business Executive Survey shows that weakening economies must not deflect CEOs and CIOs from digital business transformation.

Table of Contents

  • Analysis
    • Recommendations Based on Data Insights
      • Stick to the Digital Business Transformation Plan or Double Down Instead
      • Prioritize Tech Initiatives That Focus on End-User Customers and New Core Talent
      • Drive Digital Into the Core of Your Products and Services
      • Start a Linked Initiative to Redefine Productivity for the Digital Age
      • Redesignate Cybersecurity as a Business Accountability Understood by All
      • Benchmark Against Born Digital and Tech Companies, Not Just Existing Competitors
      • Take the Co-pilot Seat to Lead the Digital Journey
    • Data Insights
      • Despite Headwinds, CEOs Remain Committed to Growth and Business Investment in 2016
      • Business Environment Issues Like Oil Prices and Economic Growth Have Not Derailed Most CEOs
      • Customers and Staff Have Risen Considerably as Priority Areas for CEOs in 2016
      • IT Has Fallen Slightly as a CEO Priority; 2015 May Have Been Their "Peak Digital Attention" Year
      • Productivity Is a Latent Issue for CEOs: in 12th Place Unprompted, but Very Important When Asked
      • The CEO Is the Single Most Important Leader of Digital Business Change; CIO Is Close Second
      • Value Dependency on Tech-Related Intangible Assets Will Gradually Increase
      • Half of CEOs Expect Their Industries to be Substantially or Unrecognizably Transformed by Digital
      • Three-Quarters of CEOs Expect Those Digital Industry Changes to Bring Higher Profit Margins
      • CEOs Expect 46% of Customer Perceived Value in Their Products to Be Digital by 2019
      • CEOs Are Evenly Split on Whether Cybersecurity Is Primarily a Business or a Technology Issue
    • Appendix
      • Further Analysis Charts
  • Gartner Recommended Reading
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