Critical Capabilities for Digital Commerce

Archived Published: 20 June 2016 ID: G00278138

Analyst(s): | | | | |

Not a Gartner Client?

Want more research like this?
Learn the benefits of becoming a Gartner client.

contact us online


Digital commerce platforms are crucial for selling in a digital world. We have evaluated 19 vendors' products in this document using 14 critical capabilities and five use cases to assist IT leaders and those responsible for digital commerce in their vendor selection endeavors.

Table of Contents

  • What You Need to Know
  • Analysis
    • Critical Capabilities Use-Case Graphics
    • Vendors
      • Aptos
      • Apttus
      • Avangate
      • cleverbridge
      • CloudCraze
      • Demandware
      • Digital River
      • Elastic Path
      • Episerver
      • IBM
      • Intershop
      • Kibo
      • Magento
      • MyWebGrocer
      • NetSuite
      • Oracle
      • SAP Hybris
      • Unilog
      • Volusion
    • Context
    • Product/Service Class Definition
    • Critical Capabilities Definition
      • Organization/Brand Complexity
      • Product Diversity
      • Product Management Breadth
      • Commerce Search
      • Multichannel
      • Mobility
      • Localization
      • Consumer Buyer Personalization
      • Corporate Buyer Personalization
      • MDM
      • WCM
      • CPQ
      • OM/DOM
      • Payments
    • Use Cases
      • Complex, Diverse and Large Operations
      • Multiple Channels
      • Selling Globally
      • Selling to Consumers
      • Selling to Other Organizations
    • Vendors Added and Dropped
      • Added
      • Dropped
  • Inclusion Criteria
    • Critical Capabilities Rating
  • Gartner Recommended Reading
© 2016 Gartner, Inc. and/or its Affiliates. All Rights Reserved. Reproduction and distribution of this publication in any form without prior written permission is forbidden. The information contained herein has been obtained from sources believed to be reliable. Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartners research may discuss legal issues related to the information technology business, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner shall have no liability for errors, omissions or inadequacies in the information contained herein or for interpretations thereof. The opinions expressed herein are subject to change without notice.

Free Research

Discover what 12,000 CIOs and Senior IT leaders already know.

Free Access

Why Gartner

Gartner delivers the technology-related insight you need to make the right decisions, every day.

Find out more

Call +1 800 213 4848 or contact us

to become a Gartner client.