Magic Quadrant for Sales Force Automation
Published: 09 July 2018
ID: G00338301
Analyst(s): Tad Travis | Ilona Hansen | Julian Poulter | Melissa Hilbert
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Summary
The sales force automation market grew 15.7% to $6.2 billion in 2017, and embedded predictive analytics is now a common capability from the leading SFA vendors. Our evaluation of 15 vendors will help application leaders choose the solution that best meets their sales execution requirements.
Table of Contents
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Market Definition/Description
-
Magic Quadrant
-
Vendor Strengths and Cautions
- Aptean
- Base
- bpm'online
- CRMNEXT
- Infor
- Insightly
- Microsoft
- Oracle
- Pegasystems
- PipelineDeals
- Salesforce
- SAP
- SugarCRM
- Xiaoshouyi
- Zoho
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Vendors Added and Dropped
- Added
- Dropped
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Vendor Strengths and Cautions
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Inclusion and Exclusion Criteria
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Honorary Mentions
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Honorary Mentions
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Evaluation Criteria
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Ability to Execute
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Completeness of Vision
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Quadrant Descriptions
- Leaders
- Challengers
- Visionaries
- Niche Players
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Ability to Execute
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Context
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Market Overview
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Gartner Recommended Reading