Gartner Research

Differentiation in Asset-Centric Companies

Published: 19 June 2014

ID: G00260060

Analyst(s): Stephen Prentice, Kristian Steenstrup


CIOs of asset-centric businesses need to think differently from their peers in other industries in regard to differentiation. They must focus on asset performance as a business differentiator, not a commodity.

Table Of Contents
  • Impacts


  • Differentiation Defines the Mission of the CIO
  • Asset Intensive and Asset Centric
  • Digital Business in an Asset-Centric Organization

Impacts and Recommendations

  • CIOs of asset-centric businesses must focus on optimizing asset support as the primary mode of differentiation when supplying commodity products to a limited customer base
  • When EAM becomes the system of differentiation, CIOs of asset-centric businesses should support tools, such as asset performance management, to improve business performance
  • CIOs of asset-centric organizations must face the challenge of having the key asset technologies of the business under the control of engineering and operations, rather than IT departments

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