Gartner Research

2017 CEO Survey: CIOs Must Scale Up Digital Business

Published: 31 March 2017

ID: G00326068

Analyst(s): Mark Raskino

Summary

Digital business isn't a sideline anymore. CIOs can use the CEO trend insights from the 2017 Gartner CEO and Senior Business Executive Survey to scale it.

Table Of Contents

Analysis

  • Report Overview
  • CEO Priorities and Business Landscape Assessment in 2017/2018
    • CEO Growth Commitment Is Up in 2017/2018, Unperturbed by Politics, and Profit-Focused
    • Product Improvement and Technology Are the Biggest Rising Priority Areas, After Growth
    • Technology Shapes Business Strategy, but Market, Political and Financial Factors Prevail
  • Analysis and Advice
    • CIOs Can Help Set and Track Incisive Success Metrics and KPIs to Better Direct Digital Business Transformation
    • CEOs' Understanding of "Digital Business" Is Improving, Shown by Their Ability to Describe It
    • Forty-Two Percent Say "Digital First" or "Digital to the Core" Is Now Their Company Digital Business Posture
    • Half of CEOs Have No Digital Success Metric, but 33% Define and Measure Digital Revenue
    • Digital Revenue Is Defined and Measured by 33%
    • One-Third of CEOs Have Significantly Revised Management KPIs to Drive Digital Change
    • CIOs Can Fuel Digital Business Transformation by Using a Wider, More Creative Range of Strategy Actions
    • A Tech or Digital Partnership Is the Most-Used Strategy Idea, but Creating a VC Fund Is the Best
    • Creating a VC Fund Is the Highest Success-Rated Digital Strategic Action, but the Least Used
    • Self-Funding From Digital Revenue Is the Top Source of Digital Business Transformation Finance
    • Shift Leadership Mindsets by Opening Them Up to Tech Ideas and Encouraging Entrepreneurialism
    • Open-Mindedness and Entrepreneurialism Are the Most-Needed Digital Leadership Mindsets
    • CEOs Are Progressing in Data Centricity
    • Fifty-Seven Percent of CEOs Are Focused on Reinternalizing IT and Digital, While 29% Emphasize Outsourcing
    • CIOs Can Leapfrog Competitors by Pre-empting New Tech-Enabled Business Models and Productivity Shifts
    • CEOs Recognize Four Big New Technologies, but Lack New Productivity Insights to Apply Them
  • Conclusion
  • Appendix

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