Gartner Research

Survey Analysis: Why BI and Analytics Adoption Remains Low and How to Expand Its Reach


Pervasive business intelligence remains elusive, with BI and analytics adoption at about 30% of all employees. Data and analytics leaders wanting to extend the reach and impact of BI and analytics in their organizations should deploy modern BI platforms, leveraging mobile and embedding capabilities.

Published: 30 June 2017

ID: G00326220

Analyst(s): Cindi Howson Rita Sallam

Table Of Contents

Survey Objective

Data Insights

  • Overall BI Adoption Remains Low but Is Improving
  • BI Adoption and Business Impact Are Related
  • Ease of Use Impacts BI Adoption
  • Modern BI Lets Business Users Create Their Own Content
  • BI Adoption Is Highest in Small Organizations
  • Methodology

Gartner Recommended Reading

Already a Gartner client?

Become a Client

This research is reserved for paying clients. Speak with a Gartner specialist to learn how you can access this research as a client, plus insights, advice and tools to help you achieve your goals.

Contact Information

All fields are required.

By clicking the "Submit" button, you are agreeing to the Gartner Terms of Use and Privacy Policy.

Experience Information Technology conferences

Join your peers for the unveiling of the latest insights at Gartner conferences.

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.