Gartner Research

Market Insight: Making Lots of Money in the New World of Hybrid Cloud and Multicloud

Published: 07 September 2018

ID: G00364355

Analyst(s): Sid Nag , David Ackerman


The landscape of cloud adoption is one of hybrid clouds and multiclouds. By 2020, 75% of organizations will have deployed a multicloud or hybrid cloud model. Technology product managers at cloud service providers must seize this revenue opportunity.

Table Of Contents


Background and Context

The Impact

  • Benefits and Risks of Hybrid Clouds and Multiclouds
  • Managing Cloud Costs
  • Managing SLAs
  • Managing Control Level
  • Optimizing Costs and Margins
  • Positioning/Promotion of Offerings/Services: What Do You Need to Do?
    • Software as a Service
    • Cloud Brokerage — Opportunity for Cash in a Multicloud and Hybrid Cloud World
    • Managed Service Provider — The Next Gold Rush


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