Gartner Research

Market Guide for Employee Communications Applications

Published: 28 May 2019

ID: G00384080

Analyst(s): Adam Preset , Mike Gotta


The market for employee communications applications is set for growth and innovation as vendors enter the space from multiple adjacencies, creating a hypercompetitive environment. Application leaders of digital workplaces can use this guide to plan their investments in this rapidly evolving market.

Table Of Contents

Market Definition

  • Market Description

Market Direction

  • Organizational Communications Emphasizes Employee Experience
  • Operational Communications Expands Market Opportunities
  • ECA Market Dynamics Encourage Entry by Diverse Range of Vendors

Market Analysis

  • Product Capabilities — Solution Focus
  • Product Capabilities
    • Product Capabilities: Integrations
    • Product Capabilities: Integration With Messaging, Collaboration, Social Tools
    • Product Capabilities: Other Integrations
    • Employee Experience: Interaction
    • Employee Experience: Employer Controls

Representative Vendors

  • Market Introduction
  • Vendor Profiles
    • APPrise Mobile
    • Beekeeper
    • Dynamic Signal
    • GuideSpark
    • Igloo
    • Poppulo
    • SnapComms
    • Sociabble
    • SocialChorus
    • Staffbase
    • StaffConnect
    • Unily
    • Workplace by Facebook

Market Recommendations

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