Gartner Research

Hype Cycle for Data Security, 2019

Published: 30 July 2019

ID: G00369864

Analyst(s): Brian Lowans


Data is a pervasive asset crossing traditional boundaries on-premises and in cloud services. Every digital business opportunity needs a data-centric security strategy to prioritize the mitigation of growing business risks caused by data protection and privacy laws, hacking, fraud, and ransomware.

Table Of Contents


  • What You Need to Know
  • The Hype Cycle
  • The Priority Matrix
  • Off the Hype Cycle
  • On the Rise
    • FinDRA
    • Data Security Governance
    • DataOps
    • Cloud Provider-Native DLP
    • Blockchain for Data Security
    • Infonomics
    • Privacy-Enhanced Multiparty Computing
  • At the Peak
    • DLP for Mobile Devices
    • Digital Ethics
    • Privacy Impact Assessments
    • Data Classification
    • File Analysis
    • KMaaS
    • Format-Preserving Encryption
  • Sliding Into the Trough
    • Privacy by Design
    • TLS Decryption Platform
    • Cloud Data Protection Gateways
    • Privacy Management Tools
    • User and Entity Behavior Analytics
    • Secure Instant Communications
    • Cloud Storage Gateways
    • Enterprise Key Management
  • Climbing the Slope
    • Data Sanitization
    • Dynamic Data Masking
    • Cloud Access Security Brokers
    • Enterprise Digital Rights Management
    • Data Access Governance
    • Database Audit and Protection
  • Entering the Plateau
    • Database Encryption
    • IaaS Volume Encryption
    • Self-Encrypting Mass Storage Drives
    • Fraud Detection
  • Appendixes
    • Hype Cycle Phases, Benefit Ratings and Maturity Levels

Gartner Recommended Reading

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.