Published: 23 August 2019
Application leaders must rationalize sales technology roadmaps against two objectives: delivering tools that improve sales execution while also ensuring that all systems align with the strategic technology stack. To satisfy both goals, use Gartner’s Sales Technology Stack Model and market research.
Included in Full Research
- Use Gartner’s Sales Technology Stack Model to Rationalize Your Sales Technology Investments
- Keep Your CRM Sales Capability Roadmaps Accurate and Current