Gartner Research

How to Use AI to Improve the Customer Experience

Published: 16 April 2020

ID: G00719249

Analyst(s): David Norrie, Melissa Davis

Summary

Artificial intelligence continues to transform the customer experience through a deeper understanding of customer behavior. Data and analytics leaders should engage with customer experience leaders to identify use cases that align with and extend existing CX initiatives.

Table Of Contents

Overview

Strategic Planning Assumption(s)

Introduction

Analysis

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