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Business units need to improve operational efficiency and customer experience. Application leaders should embrace CPaaS as part of this digital journey for foundational CPaaS like SMS, A2P and voice, as well as emerging CPaaS like advanced messaging, biometric security, video and digital payments.
Published: 14 October 2020
ID: G00731909
Analyst(s): Daniel O'Connell , Lisa Unden-Farboud
Overview
Strategic Planning Assumption
Market Definition
Market Description
Market Direction
Market Analysis
Representative Vendors
Vendor Profiles
Market Recommendations
Gartner Recommended Reading
Note 1: Representative Vendor Selection
Note 2: Application-to-Person (A2P)
Note 3: Co-creator
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