Published: 17 October 2022
Although very nascent, emerging metaverse technologies offer strategic opportunities for IT leaders to explore. With potential benefits not limited to virtual worlds, exploration should be focused around how the metaverse will transform the physical world as well.
Organizations are planning to deliver more immersive collaborative experiences for employee onboarding, sales enablement, training and connection through the internal deployment of emerging metaverse technologies, which Gartner refers to as “intraverse.”
CIOs in higher education are exploring the use of emerging metaverses to enhance online learning experiences by creating “metaversity” locations.
Retail and consumer packaged goods (CPG) organizations are looking at opportunities to introduce new tokenized products and services facilitated by metaverse and Web3 technologies.
Metaverse is creating new models for communicating and supporting customers, employees, prospects, students and suppliers through a combination of digital humans and other metaverse technologies.
IT leaders driving
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Analysts:
Marty Resnick, Alfonso Velosa, Michelle DeClue-Duerst, Adrian Leow, Tuong Nguyen
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