Published: 09 May 2023
Gartner reviewed sustainability and ESG software adoption to see how providers characterize their target value propositions and use cases. Product leaders should position their solution as easy to use and integrate into adopters’ systems, and focus on ESG reporting and data management use cases.
Over two-thirds of sustainability and ESG software providers cited ease of use and implementation of their solution as a target value proposition for adopters, making it their most frequently cited target business value.
Providers noted that ESG reporting, program management and data management are the most commonly cited target business use cases of their solutions.
Sustainability and ESG software providers most commonly cited the manufacturing, financial services, IT/technology and energy industries as the target industries for their offerings.
Product leaders focused on incorporating sustainability and ESG software into their products and services should:
Demonstrate the ease of use and implementation of
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Analysts:
Benjamin Jury, Bob Johnson, Joseph Unsworth, Kara Batty, Tom Jepsen
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