Gartner Research

Use Generative AI in Applied Innovation to Drive Business Value

Published: 15 May 2023

Summary

Innovation teams incorporating Generative AI in their work get strong results fast. To harness this for an accelerating arms race, CIOs should combine human and artificial intelligence to shorten and improve innovation and chart a path that could lead to near-autonomous innovation.

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Overview

Key Findings
  • AI is far better than humans in summarizing loads of data, making data-driven predictions, taking into account multiple variables and iterating solutions.

  • Creativity of AI is still limited, but in specialized cases, it outperforms any human design team within its domains of training.

  • Today’s AI is working on available knowledge, but the models and methods can be applied to related problems in other industries and domains.

Recommendations

CIOsleading AI-enabled innovation should:

  • Lead Generative AI (GAI) adoption for the enterprise by making it a clear innovation practice with allocated resources and funding, defined guardrails and overarching governance.

  • Generate more and better ideas by combining

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