Gartner Expert

Ben Pring

VP Analyst

Ben is a member of the Gartner for General Managers program, Gartner's advisory services that consults with and counsels Gartner's most senior industry clients.

Previous experience

Ben is a widely acknowledged IT futurist, author and thought leader, with a storied track record analyzing the cutting edge of business and technology. Whilst at Gartner between 1997 and 2011 he was one of the lead analysts on all things "cloud" writing the industry's first research notes on the cloud in 1997 and on Salesforce.com in 2001. At Cognizant, he was the co-founder of the Center for the Future of Work, the head of thought leadership, and a member of the Executive Leadership Team. He co-authored three best-selling and award-winning books, including 2017's What To Do When Machines Do Everything. He was a Bilderberg Meeting participant in 2018, a frequent speaker at the World Economic Forum, and his work was covered in the Wall Street Journal, the Financial Times, the New York Times, NPR, PBS, Axios, and many other leading media outlets. He was named as one of 30 management thinkers to watch in 2020 by Thinkers 50 and as a leading influencer on the future of work by Onalytica in 2022.

Professional background

Cognizant

Vice President, Head of Thought Leadership

Gartner

Vice President, Research

PricewaterhouseCoopers

Research Manager

Areas of coverage

Demand Generation

Strategize Long-Term Growth

Extend and Defend Current Market Share

Optimize Growth Pivots

Emerging Technologies and Trends Impact on Products and Services

Education

B.A. Honors, Philosophy, Manchester University (UK).

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Top Issues That I Help Clients Address

1What are the key growth opportunities we should be pursuing?

2What are the key technology trends that we should be acting on?

3What are the key business trends that we should be acting on?

4What are the biggest inhibitors that will prevent us succeeding in the marketplace?

5What disruptive forces will derail our current go-to-market strategies and tactics?