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Gartner Expert
Christine Tenneson
VP Analyst
Christine Tenneson is a VP Analyst supporting Gartner's Startup and Tech CEO research. Ms. Tenneson covers IT Services routes-to-market expansion and channel topics such as building channel programs, partner compensation, deal registration programs, distributors, and white labeling services. She also contributes extensively to Gartner's end user programs, supporting inquiry and producing research documents. For market coverage, her primary research coverage is solution providers/MSPs/MSSPs in the infrastructure/data center services and services channels and is an expert on the VAR/solution provider market.
Previous experience
Prior to joining Gartner, Ms. Tenneson served as Director of Research at Aquent and Monster.com. In these roles, she was responsible for quantitative and qualitative research, including client satisfaction measurement, brand awareness and analytics.
Prior to those roles, Ms. Tenneson's experience included six years at IDC, where she specialized in maintenance and support services, managing both the Network Consulting and Integration Services and the Software and Hardware Support Services research programs. While at IDC, her experience included competitive intelligence, forecasting and services marketing program development.
Professional background
Aquent
Director of Research
Monster
Director of Research
IDC
Program Manager
Areas of coverage
Marketing and Sales Execution for Tech CEOs
Corporate Development and Growth Strategy for Tech CEOs
Go-to-Market Strategy
IT Contracts Negotiations
IT Sourcing Strategy Development and Execution
Education
M.B.A., Clark University
Top Issues That I Help Clients Address
1Cost optimization for sourcing and procurement by VAR consolidation/VAR rationalization.
2Best practices in supplier diversity programs and what VARs to consider.
3Master service agreements with solution providers/VARs (cost plus, rebates, value items, SLAs).
4How to articulate value and differentiate as a tech CEO in the infrastructure services market.
5How to design, build, manage and measure KPIs for a channel program as a tech CEO.