2019-2020 Top Insights for the C-Suite

How to Excel at Strategy
and Execution: An R&D Perspective

Gartner’s Top Insights for the C-Suite is an annual publication that highlights the critical challenges functional leaders are facing in today’s complex business environment, which is characterized by change, competition, uncertainty — and opportunity.

Download this e-book to learn how R&D leaders can:

Drive greater commercial impact from new product development

Almost half (47%) of R&D leaders feel that their new product development processes fail to improve a product’s chances of success, undermining organizational growth ambitions.

Our insight reveals that R&D teams that adopt a challenging posture or continually validate the quality of customer data and consider multiple approaches to solving customer problems were more likely to launch products on schedule, exceed revenue growth expectations and secure competitive advantage. 

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    Drive greater commercial impact from new product development

    Almost half (47%) of R&D leaders feel that their new product development processes fail to improve a product’s chances of success, undermining organizational growth ambitions.

    Our insight reveals that R&D teams that adopt a challenging posture or continually validate the quality of customer data and consider multiple approaches to solving customer problems were more likely to launch products on schedule, exceed revenue growth expectations and secure competitive advantage. 

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