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... Clinical Information Office was able to understand where the organization was heading and what platforms were suitable for them through streamlined and efficient access to market research. SA Health also benefited from tangible cost savings through regular meetings and conversations with their Executive Partner ...
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Research Feb 2024
... Access Research Already a Gartner client? Finance employees are confident in the job market and willing to look for new opportunities, according to our latest data on the global labor market for finance talent. This poses potentially damaging attrition risks, but also offers CFOs the chance to acquire ...

Analyst(s):   Jessica Kranish   |   Matthew Charlet
Article September 17 2026
... Won’t Win the AI Race Tech vendors that balance urgency with strategic clarity are better positioned to stay relevant as markets evolve. September 17, 2026 The AI race is becoming a strategy test Product and services leaders need more than speed to pull ahead of their competitors in the AI race. As the ...
Premium Research Jan 2024
... Artificial intelligence, including the much-hyped generative AI, promises to streamline and improve marketing from planning to measurement. CMOs can use this research to understand how ad tech platforms use AI to improve digital marketing campaigns. Overview Introduction Impacts and Recommendations ...

Analyst(s):   Mike Froggatt
Premium Research Oct 2025
... Artificial intelligence, modern application designs and increased software supply chain risks are expanding the AST market scope. Cybersecurity leaders can identify and manage risk within applications by integrating and automating AST throughout software life cycles. Market Definition/Description Magic ...

Analyst(s):   Mark Horvath   |   Shailendra Upadhyay   |   Giles Williams   |   Aaron Lord   |   Dionisio Zumerle   |   Jason Gross
Premium Research Sep 2025
... B2B marketing automation platforms help marketing teams orchestrate customer journeys supporting demand generation, customer experience and revenue objectives. This research helps CMOs evaluate MAPs across 10 distinct capabilities aligned with their use cases and identify solutions that best fit their ...

Analyst(s):   Jeff Cohen   |   Sarah Brennan   |   Upasna Chandna   |   Alan Lopez   |   Nicholas Mortensen
Research Nov 2021
... Advertising and Customer Experience provides a comprehensive unified platform for marketing, sales, customer service, digital experience and digital commerce. Application leaders assessing this platform should use this research as a guide for understanding its capabilities. Overview Strategic Planning Assumption ...

Analyst(s):   Melissa Hilbert   |   Irina Guseva   |   Mike Lowndes   |   Noah Elkin   |   Andrew Frank   |   Benjamin Bloom
... Incentives for Partner Channel Success * Design and Execution of Partner Channel Program and Enablement * Partner Sales Leadership - Partner Account Manager Talent Management and Development * Partner Relationship Management and Governance CSO Effectiveness| Operations and Decision Making| Go-to-Market| Talent ...
... rollout strategies for Agile methodologies New product definition, development, and management Transitioning on-premises B2B platforms into the cloud Strategy and Business Performance| Product and Services Strategy| Deliver Excellence in Your Role| Shape the Product Strategy| Win the AI Vendor Race J.D. ...
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