... future operating model as AI reshapes how work gets done •Shift AI from tactical productivity to strategic decision support •Protect and expand marketing’s influence over enterprise growth strategy in an AI-driven environment AI is changing more than how marketing executes work. As AI absorbs a growing share ...
Analyst(s): Amy Abatangle
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... successful finance AI roadmap •Align AI initiatives with strategic business and finance objectives •Sequence AI activities, investments and workstreams to maximize impact •Balance talent, technology and governance priorities throughout the AI journey Many CFOs aspire to build an AI-enabled finance function ...
... and most implementations still require significant human oversight. This webinar will examine the current state of agentic AI in customer service and support, separating market expectations from operational reality. Learn where adoption and business value stand today, why many initiatives struggle to ...
Analyst(s): Daniel O'Sullivan | Kim Hedlin | Ian Elliot
... orchestrate and govern AI-driven demand generation across the organization •Implement AI governance frameworks and structured ownership to ensure agentic AI adoption is aligned, compliant and delivers measurable business value •Redesign demand generation teams and leverage AI-powered monitoring to proactively ...
Analyst(s): Nina Maj Fjordvald | Jenifer Silverstein
... •Identify which nongenerative AI use cases deliver the greatest business value in B2B sales •Assess the feasibility of implementing AI use cases based on organizational readiness •Prioritize AI investments using a practical framework for evaluating value and implementation requirements •Build a more ...
... •How AI pricing models are evolving and what may come next •The implications of emerging pricing approaches for budgeting and financial planning •How new AI pricing models affect governance, cost management and value measurement •Actions CIOs can take today to prepare for future AI commercial models ...
... •Distinguish between assistive AI tools and autonomous AI agents when evaluating vendors •Map human-led workflows to identify where agentic automation delivers measurable value •Design governance models that ensure secure, compliant AI agent deployment This webinar is designed for CMOs, marketing operations ...
Analyst(s): Lizzy Foo Kune | Adam Sarner | Nicole Greene
... 2027 IT budgets •How different AI archetypes of organizations influence funding priorities and budgeting decisions •Which temporary budget items and cost shifts should be factored into 2027 planning As organizations accelerate AI adoption, many CIOs risk overfunding visible AI initiatives while underfunding ...
... current and emerging roles of AI across logistics operations and their potential business impact •Determine how AI will reshape logistics work, decision making and operating models over the coming years •Identify the process, data and governance foundations required to scale AI beyond isolated pilots •Prioritize ...